#98348F#98348F

#98348F is a mid, vivid purple. Relative luminance 0.111; OKLCH L 50.3% C 0.171 H 331.6°. Best body text is #FFFFFF at 6.52:1 contrast (WCAG AA passes).

Color values

HEX	#98348F
RGB	rgb(152, 52, 143)
HSL	hsl(305, 49%, 40%)
HSV	hsv(305, 66%, 60%)
CMYK	cmyk(0%, 65.8%, 5.9%, 40.4%)
CIE-LAB	lab(39.78, 52.63, -29.67)
CIE-LCH	lch(39.78, 60.42, 330.59°)
OKLab	oklab(50.31% 0.1503 -0.0814)
OKLCH	oklch(50.31% 0.171 331.6)
XYZ	xyz(19.1348, 11.1160, 27.1191)
Luminance	0.1111 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98348F #34983D

analogous

#6F3498 #98348F #98345D

triadic

#98348F #8F9834 #348F98

tetradic

#98348F #986F34 #34983D #345D98

square

#98348F #986F34 #34983D #345D98

split-complementary

#98348F #5D9834 #34986F

monochromatic

#3D1539 #6A2464 #98348F #C149B6 #D076C8

Accessibility & contrast

On white

6.52

#98348F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#98348F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #98348F

6.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98348F	#FFFFFF	#000000	##FFFFFF
##98348F	1.00	6.52	3.22	6.52
#FFFFFF	6.52	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E5592

Deuteranopia (green-blind)

#51638C

Tritanopia (blue-blind)

#9E3E5D

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #98348f;
/* rgb */ color: rgb(152, 52, 143);
/* oklch */ color: oklch(50.3% 0.171 331.6);

Tailwind

colors: {
  custom: {
    50: '#b973b0',
    500: '#98348f',
    950: '#000000',
  },
}

SCSS

$custom: #98348f;
$custom-light: #b973b0;
$custom-dark: #000000;

JSON

{
  "hex": "#98348f",
  "rgb": {
    "r": 152,
    "g": 52,
    "b": 143
  },
  "hsl": {
    "h": 305.4,
    "s": 49.02,
    "l": 40
  },
  "oklch": {
    "l": 0.5031,
    "c": 0.17097,
    "h": 331.6
  },
  "luminance": 0.11115
}

Semantic roles & 50–950 ramp

primary

#98348F

secondary

#6FB976

accent

#D95C4F

background

#FBF7FA

surface

#F7EDF5

border

#D0C8CF

text

#120910

muted

#817B7F

Preview Lab

Preview with #98348F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →