#98348A#98348A

#98348A is a mid, vivid purple. Relative luminance 0.110; OKLCH L 50.0% C 0.167 H 333.8°. Best body text is #FFFFFF at 6.58:1 contrast (WCAG AA passes).

Color values

HEX	#98348A
RGB	rgb(152, 52, 138)
HSL	hsl(308, 49%, 40%)
HSV	hsv(308, 66%, 60%)
CMYK	cmyk(0%, 65.8%, 9.2%, 40.4%)
CIE-LAB	lab(39.53, 51.80, -27.01)
CIE-LCH	lch(39.53, 58.42, 332.46°)
OKLab	oklab(50.05% 0.1498 -0.0738)
OKLCH	oklch(50.05% 0.167 333.8)
XYZ	xyz(18.7644, 10.9679, 25.1685)
Luminance	0.1097 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98348A #349842

analogous

#743498 #98348A #983458

triadic

#98348A #8A9834 #348A98

tetradic

#98348A #987434 #349842 #345898

square

#98348A #987434 #349842 #345898

split-complementary

#98348A #589834 #349874

monochromatic

#3D1537 #6A2461 #98348A #C149B0 #D076C4

Accessibility & contrast

On white

6.58

#98348A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.19

#98348A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #98348A

6.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98348A	#FFFFFF	#000000	##FFFFFF
##98348A	1.00	6.58	3.19	6.58
#FFFFFF	6.58	1.00	21.00	1.00
#000000	3.19	21.00	1.00	21.00
##FFFFFF	6.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#32548D

Deuteranopia (green-blind)

#536287

Tritanopia (blue-blind)

#9F3C5A

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #98348a;
/* rgb */ color: rgb(152, 52, 138);
/* oklch */ color: oklch(50.0% 0.167 333.8);

Tailwind

colors: {
  custom: {
    50: '#b973ac',
    500: '#98348a',
    950: '#000000',
  },
}

SCSS

$custom: #98348a;
$custom-light: #b973ac;
$custom-dark: #000000;

JSON

{
  "hex": "#98348a",
  "rgb": {
    "r": 152,
    "g": 52,
    "b": 138
  },
  "hsl": {
    "h": 308.4,
    "s": 49.02,
    "l": 40
  },
  "oklch": {
    "l": 0.50048,
    "c": 0.16697,
    "h": 333.8
  },
  "luminance": 0.10966
}

Semantic roles & 50–950 ramp

primary

#98348A

secondary

#6FB979

accent

#D9624F

background

#FBF7FA

surface

#F7EDF4

border

#D0C8CE

text

#120910

muted

#817B7F

Preview Lab

Preview with #98348A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →