#98323D#98323D
#98323D is a mid, vivid red. Relative luminance 0.093; OKLCH L 47.0% C 0.136 H 17.9°. Best body text is #FFFFFF at 7.35:1 contrast (WCAG AA passes).
Color values
| HEX | #98323D |
|---|---|
| RGB | rgb(152, 50, 61) |
| HSL | hsl(354, 50%, 40%) |
| HSV | hsv(354, 67%, 60%) |
| CMYK | cmyk(0%, 67.1%, 59.9%, 40.4%) |
| CIE-LAB | lab(36.55, 43.30, 17.02) |
| CIE-LCH | lch(36.55, 46.53, 21.46°) |
| OKLab | oklab(46.98% 0.1294 0.0417) |
| OKLCH | oklch(46.98% 0.136 17.9) |
| XYZ | xyz(14.9332, 9.2955, 5.4218) |
| Luminance | 0.0929 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 4.65
Cranberry
#9E003A
ΔE00 6.09
Brown
#A52A2A
ΔE00 6.58
Light Maroon
#A24857
ΔE00 6.84
Rose Red
#BE013C
ΔE00 7.15
Raspberry (survey)
#B00149
ΔE00 7.70
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#98323D #32988D
analogous
#983270 #98323D #985A32
triadic
#98323D #3D9832 #323D98
tetradic
#98323D #709832 #32988D #5A3298
square
#98323D #709832 #32988D #5A3298
split-complementary
#98323D #32985A #327098
monochromatic
#3C1418 #6A232B #98323D #C24553 #D1737D
Accessibility & contrast
On white
7.35
#98323D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.86
#98323D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #98323D
7.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##98323D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##98323D | 1.00 | 7.35 | 2.86 | 7.35 |
| #FFFFFF | 7.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C483D
Deuteranopia (green-blind)
#665E3A
Tritanopia (blue-blind)
#A61D37
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #98323d; /* rgb */ color: rgb(152, 50, 61); /* oklch */ color: oklch(47.0% 0.136 17.9);
Tailwind
colors: {
custom: {
50: '#bc7072',
500: '#98323d',
950: '#000000',
},
}SCSS
$custom: #98323d; $custom-light: #bc7072; $custom-dark: #000000;
JSON
{
"hex": "#98323d",
"rgb": {
"r": 152,
"g": 50,
"b": 61
},
"hsl": {
"h": 353.529,
"s": 50.495,
"l": 39.608
},
"oklch": {
"l": 0.4698,
"c": 0.13591,
"h": 17.9
},
"luminance": 0.09294
}Semantic roles & 50–950 ramp
primary
#98323D
secondary
#6DB9B1
accent
#DACB4E
background
#FCF7F6
surface
#F8EDEC
border
#D1C8C7
text
#130808
muted
#827B7B