#98313D#98313D
#98313D is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.9% C 0.137 H 17.5°. Best body text is #FFFFFF at 7.39:1 contrast (WCAG AA passes).
Color values
| HEX | #98313D |
|---|---|
| RGB | rgb(152, 49, 61) |
| HSL | hsl(353, 51%, 39%) |
| HSV | hsv(353, 68%, 60%) |
| CMYK | cmyk(0%, 67.8%, 59.9%, 40.4%) |
| CIE-LAB | lab(36.39, 43.74, 16.81) |
| CIE-LCH | lch(36.39, 46.86, 21.02°) |
| OKLab | oklab(46.86% 0.1307 0.0412) |
| OKLCH | oklch(46.86% 0.137 17.5) |
| XYZ | xyz(14.8909, 9.2110, 5.4077) |
| Luminance | 0.0921 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 4.50
Cranberry
#9E003A
ΔE00 5.83
Brown
#A52A2A
ΔE00 6.74
Light Maroon
#A24857
ΔE00 6.89
Rose Red
#BE013C
ΔE00 7.09
Raspberry (survey)
#B00149
ΔE00 7.48
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#98313D #31988C
analogous
#983171 #98313D #985931
triadic
#98313D #3D9831 #313D98
tetradic
#98313D #719831 #31988C #593198
square
#98313D #719831 #31988C #593198
split-complementary
#98313D #319859 #317198
monochromatic
#3B1318 #6A222A #98313D #C34452 #D2727D
Accessibility & contrast
On white
7.39
#98313D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.84
#98313D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #98313D
7.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##98313D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##98313D | 1.00 | 7.39 | 2.84 | 7.39 |
| #FFFFFF | 7.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.84 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B483D
Deuteranopia (green-blind)
#655E3A
Tritanopia (blue-blind)
#A61B36
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #98313d; /* rgb */ color: rgb(152, 49, 61); /* oklch */ color: oklch(46.9% 0.137 17.5);
Tailwind
colors: {
custom: {
50: '#bc6f72',
500: '#98313d',
950: '#000000',
},
}SCSS
$custom: #98313d; $custom-light: #bc6f72; $custom-dark: #000000;
JSON
{
"hex": "#98313d",
"rgb": {
"r": 152,
"g": 49,
"b": 61
},
"hsl": {
"h": 353.01,
"s": 51.244,
"l": 39.412
},
"oklch": {
"l": 0.46861,
"c": 0.13709,
"h": 17.5
},
"luminance": 0.09209
}Semantic roles & 50–950 ramp
primary
#98313D
secondary
#6BB9B0
accent
#DBCA4D
background
#FCF7F6
surface
#F8EDEC
border
#D1C8C7
text
#130807
muted
#827B7A