#98313B#98313B

#98313B is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.8% C 0.137 H 18.7°. Best body text is #FFFFFF at 7.40:1 contrast (WCAG AA passes).

Color values

HEX	#98313B
RGB	rgb(152, 49, 59)
HSL	hsl(354, 51%, 39%)
HSV	hsv(354, 68%, 60%)
CMYK	cmyk(0%, 67.8%, 61.2%, 40.4%)
CIE-LAB	lab(36.35, 43.59, 18.02)
CIE-LCH	lch(36.35, 47.17, 22.46°)
OKLab	oklab(46.82% 0.1299 0.0439)
OKLCH	oklch(46.82% 0.137 18.7)
XYZ	xyz(14.8380, 9.1898, 5.1293)
Luminance	0.0919 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98313B #31988E

analogous

#98316F #98313B #985B31

triadic

#98313B #3B9831 #313B98

tetradic

#98313B #6F9831 #31988E #5B3198

square

#98313B #6F9831 #31988E #5B3198

split-complementary

#98313B #31985B #316F98

monochromatic

#3B1317 #6A2229 #98313B #C34450 #D2727B

Accessibility & contrast

On white

7.40

#98313B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.84

#98313B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #98313B

7.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98313B	#FFFFFF	#000000	##FFFFFF
##98313B	1.00	7.40	2.84	7.40
#FFFFFF	7.40	1.00	21.00	1.00
#000000	2.84	21.00	1.00	21.00
##FFFFFF	7.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B483B

Deuteranopia (green-blind)

#665D38

Tritanopia (blue-blind)

#A71A35

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #98313b;
/* rgb */ color: rgb(152, 49, 59);
/* oklch */ color: oklch(46.8% 0.137 18.7);

Tailwind

colors: {
  custom: {
    50: '#bc6f70',
    500: '#98313b',
    950: '#000000',
  },
}

SCSS

$custom: #98313b;
$custom-light: #bc6f70;
$custom-dark: #000000;

JSON

{
  "hex": "#98313b",
  "rgb": {
    "r": 152,
    "g": 49,
    "b": 59
  },
  "hsl": {
    "h": 354.175,
    "s": 51.244,
    "l": 39.412
  },
  "oklch": {
    "l": 0.46818,
    "c": 0.13713,
    "h": 18.7
  },
  "luminance": 0.09188
}

Semantic roles & 50–950 ramp

primary

#98313B

secondary

#6BB9B2

accent

#DBCD4D

background

#FCF7F6

surface

#F8EDEC

border

#D1C8C7

text

#130807

muted

#827B7A

Preview Lab

Preview with #98313B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →