#98311C#98311C

#98311C is a mid, vivid red. Relative luminance 0.090; OKLCH L 46.3% C 0.142 H 33.3°. Best body text is #FFFFFF at 7.52:1 contrast (WCAG AA passes).

Color values

HEX	#98311C
RGB	rgb(152, 49, 28)
HSL	hsl(10, 69%, 35%)
HSV	hsv(10, 82%, 60%)
CMYK	cmyk(0%, 67.8%, 81.6%, 40.4%)
CIE-LAB	lab(35.90, 41.95, 36.05)
CIE-LCH	lch(35.90, 55.31, 40.67°)
OKLab	oklab(46.34% 0.1184 0.0779)
OKLCH	oklch(46.34% 0.142 33.3)
XYZ	xyz(14.2584, 8.9580, 2.0767)
Luminance	0.0896 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98311C #1C8398

analogous

#981C45 #98311C #986F1C

triadic

#98311C #1C9831 #311C98

tetradic

#98311C #45981C #1C8398 #6F1C98

square

#98311C #45981C #1C8398 #6F1C98

split-complementary

#98311C #1C986F #1C4598

monochromatic

#311009 #642012 #98311C #CC4226 #DF6850

Accessibility & contrast

On white

7.52

#98311C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.79

#98311C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #98311C

7.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98311C	#FFFFFF	#000000	##FFFFFF
##98311C	1.00	7.52	2.79	7.52
#FFFFFF	7.52	1.00	21.00	1.00
#000000	2.79	21.00	1.00	21.00
##FFFFFF	7.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F4619

Deuteranopia (green-blind)

#685D18

Tritanopia (blue-blind)

#A8112D

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #98311c;
/* rgb */ color: rgb(152, 49, 28);
/* oklch */ color: oklch(46.3% 0.142 33.3);

Tailwind

colors: {
  custom: {
    50: '#be6f5a',
    500: '#98311c',
    950: '#000000',
  },
}

SCSS

$custom: #98311c;
$custom-light: #be6f5a;
$custom-dark: #000000;

JSON

{
  "hex": "#98311c",
  "rgb": {
    "r": 152,
    "g": 49,
    "b": 28
  },
  "hsl": {
    "h": 10.161,
    "s": 68.889,
    "l": 35.294
  },
  "oklch": {
    "l": 0.46343,
    "c": 0.14173,
    "h": 33.3
  },
  "luminance": 0.08956
}

Semantic roles & 50–950 ramp

primary

#98311C

secondary

#4EAEC1

accent

#CEEC3C

background

#FCF6F5

surface

#F9ECE9

border

#D2C7C5

text

#140804

muted

#827B79

Preview Lab

Preview with #98311C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →