#983040#983040

#983040 is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.8% C 0.138 H 15.4°. Best body text is #FFFFFF at 7.42:1 contrast (WCAG AA passes).

Color values

HEX#983040
RGBrgb(152, 48, 64)
HSLhsl(351, 52%, 39%)
HSVhsv(351, 68%, 60%)
CMYKcmyk(0%, 68.4%, 57.9%, 40.4%)
CIE-LABlab(36.29, 44.39, 14.77)
CIE-LCHlch(36.29, 46.79, 18.41°)
OKLaboklab(46.81% 0.1333 0.0366)
OKLCHoklch(46.81% 0.138 15.4)
XYZxyz(14.9326, 9.1615, 5.8315)
Luminance0.0916 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#983040 #309888
analogous
#983074 #983040 #985430
triadic
#983040 #409830 #304098
tetradic
#983040 #749830 #309888 #543098
square
#983040 #749830 #309888 #543098
split-complementary
#983040 #309854 #307498
monochromatic
#3B1319 #69212C #983040 #C34256 #D2707F

Accessibility & contrast

On white

7.42
#983040 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.83
#983040 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #983040
7.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##983040#FFFFFF#000000##FFFFFF
##9830401.007.422.837.42
#FFFFFF7.421.0021.001.00
#0000002.8321.001.0021.00
##FFFFFF7.421.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4A4840
Deuteranopia (green-blind)
#655D3D
Tritanopia (blue-blind)
#A61A36
Achromatopsia (no color)
#555555

Design tokens & code

CSS
--color: #983040;
/* rgb */ color: rgb(152, 48, 64);
/* oklch */ color: oklch(46.8% 0.138 15.4);
Tailwind
colors: {
  custom: {
    50: '#bc6f74',
    500: '#983040',
    950: '#000000',
  },
}
SCSS
$custom: #983040;
$custom-light: #bc6f74;
$custom-dark: #000000;
JSON
{
  "hex": "#983040",
  "rgb": {
    "r": 152,
    "g": 48,
    "b": 64
  },
  "hsl": {
    "h": 350.769,
    "s": 52,
    "l": 39.216
  },
  "oklch": {
    "l": 0.46811,
    "c": 0.13828,
    "h": 15.4
  },
  "luminance": 0.09159
}

Semantic roles & 50–950 ramp

primary
#983040
secondary
#6ABAAD
accent
#DBC54C
background
#FCF6F7
surface
#F8ECED
border
#D1C7C8
text
#130808
muted
#827B7B

Preview Lab

Preview with #983040

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#983040 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva