#98303B#98303B

#98303B is a mid, vivid red. Relative luminance 0.091; OKLCH L 46.7% C 0.138 H 18.3°. Best body text is #FFFFFF at 7.44:1 contrast (WCAG AA passes).

Color values

HEX	#98303B
RGB	rgb(152, 48, 59)
HSL	hsl(354, 52%, 39%)
HSV	hsv(354, 68%, 60%)
CMYK	cmyk(0%, 68.4%, 61.2%, 40.4%)
CIE-LAB	lab(36.19, 44.02, 17.82)
CIE-LCH	lch(36.19, 47.49, 22.03°)
OKLab	oklab(46.7% 0.1313 0.0434)
OKLCH	oklch(46.7% 0.138 18.3)
XYZ	xyz(14.7967, 9.1071, 5.1155)
Luminance	0.0911 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98303B #30988D

analogous

#98306F #98303B #985930

triadic

#98303B #3B9830 #303B98

tetradic

#98303B #6F9830 #30988D #593098

square

#98303B #6F9830 #30988D #593098

split-complementary

#98303B #309859 #306F98

monochromatic

#3B1317 #692129 #98303B #C34250 #D2707B

Accessibility & contrast

On white

7.44

#98303B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.82

#98303B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #98303B

7.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98303B	#FFFFFF	#000000	##FFFFFF
##98303B	1.00	7.44	2.82	7.44
#FFFFFF	7.44	1.00	21.00	1.00
#000000	2.82	21.00	1.00	21.00
##FFFFFF	7.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B473B

Deuteranopia (green-blind)

#655D38

Tritanopia (blue-blind)

#A71835

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #98303b;
/* rgb */ color: rgb(152, 48, 59);
/* oklch */ color: oklch(46.7% 0.138 18.3);

Tailwind

colors: {
  custom: {
    50: '#bc6f70',
    500: '#98303b',
    950: '#000000',
  },
}

SCSS

$custom: #98303b;
$custom-light: #bc6f70;
$custom-dark: #000000;

JSON

{
  "hex": "#98303b",
  "rgb": {
    "r": 152,
    "g": 48,
    "b": 59
  },
  "hsl": {
    "h": 353.654,
    "s": 52,
    "l": 39.216
  },
  "oklch": {
    "l": 0.467,
    "c": 0.13826,
    "h": 18.3
  },
  "luminance": 0.09105
}

Semantic roles & 50–950 ramp

primary

#98303B

secondary

#6ABAB1

accent

#DBCC4C

background

#FCF6F6

surface

#F8ECEC

border

#D1C7C7

text

#130807

muted

#827B7A

Preview Lab

Preview with #98303B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →