#98301F#98301F

#98301F is a mid, vivid red. Relative luminance 0.089; OKLCH L 46.3% C 0.142 H 31.9°. Best body text is #FFFFFF at 7.56:1 contrast (WCAG AA passes).

Color values

HEX	#98301F
RGB	rgb(152, 48, 31)
HSL	hsl(8, 66%, 36%)
HSV	hsv(8, 80%, 60%)
CMYK	cmyk(0%, 68.4%, 79.6%, 40.4%)
CIE-LAB	lab(35.77, 42.49, 34.29)
CIE-LCH	lch(35.77, 54.60, 38.90°)
OKLab	oklab(46.25% 0.1207 0.075)
OKLCH	oklch(46.25% 0.142 31.9)
XYZ	xyz(14.2548, 8.8903, 2.2615)
Luminance	0.0889 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98301F #1F8798

analogous

#981F4A #98301F #986C1F

triadic

#98301F #1F9830 #301F98

tetradic

#98301F #4A981F #1F8798 #6C1F98

square

#98301F #4A981F #1F8798 #6C1F98

split-complementary

#98301F #1F986C #1F4A98

monochromatic

#32100A #652015 #98301F #CB4029 #DC6855

Accessibility & contrast

On white

7.56

#98301F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.78

#98301F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #98301F

7.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98301F	#FFFFFF	#000000	##FFFFFF
##98301F	1.00	7.56	2.78	7.56
#FFFFFF	7.56	1.00	21.00	1.00
#000000	2.78	21.00	1.00	21.00
##FFFFFF	7.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E461C

Deuteranopia (green-blind)

#685D1B

Tritanopia (blue-blind)

#A80F2D

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #98301f;
/* rgb */ color: rgb(152, 48, 31);
/* oklch */ color: oklch(46.3% 0.142 31.9);

Tailwind

colors: {
  custom: {
    50: '#be6e5c',
    500: '#98301f',
    950: '#000000',
  },
}

SCSS

$custom: #98301f;
$custom-light: #be6e5c;
$custom-dark: #000000;

JSON

{
  "hex": "#98301f",
  "rgb": {
    "r": 152,
    "g": 48,
    "b": 31
  },
  "hsl": {
    "h": 8.43,
    "s": 66.12,
    "l": 35.882
  },
  "oklch": {
    "l": 0.46254,
    "c": 0.14209,
    "h": 31.9
  },
  "luminance": 0.08888
}

Semantic roles & 50–950 ramp

primary

#98301F

secondary

#53B1C0

accent

#D1E93F

background

#FCF6F5

surface

#F9ECE9

border

#D2C7C5

text

#140804

muted

#827B79

Preview Lab

Preview with #98301F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →