#98273D#98273D
#98273D is a mid, vivid red. Relative luminance 0.085; OKLCH L 45.8% C 0.148 H 14.3°. Best body text is #FFFFFF at 7.80:1 contrast (WCAG AA passes).
Color values
| HEX | #98273D |
|---|---|
| RGB | rgb(152, 39, 61) |
| HSL | hsl(348, 59%, 37%) |
| HSV | hsv(348, 74%, 60%) |
| CMYK | cmyk(0%, 74.3%, 59.9%, 40.4%) |
| CIE-LAB | lab(34.93, 47.73, 14.87) |
| CIE-LCH | lch(34.93, 50.00, 17.30°) |
| OKLab | oklab(45.78% 0.1435 0.0367) |
| OKLCH | oklch(45.78% 0.148 14.3) |
| XYZ | xyz(14.5181, 8.4654, 5.2835) |
| Luminance | 0.0846 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.55
Rouge
#AB1239
ΔE00 3.88
Red Wine
#8C0034
ΔE00 5.34
Raspberry (survey)
#B00149
ΔE00 5.76
Purplish Red
#B0054B
ΔE00 6.01
Purple Red
#990147
ΔE00 6.84
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#98273D #279882
analogous
#982775 #98273D #984A27
triadic
#98273D #3D9827 #273D98
tetradic
#98273D #759827 #279882 #4A2798
square
#98273D #759827 #279882 #4A2798
split-complementary
#98273D #27984A #277598
monochromatic
#370E16 #671B29 #98273D #C93351 #D76379
Accessibility & contrast
On white
7.80
#98273D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.69
#98273D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #98273D
7.80:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##98273D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##98273D | 1.00 | 7.80 | 2.69 | 7.80 |
| #FFFFFF | 7.80 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.69 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.80 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#45433D
Deuteranopia (green-blind)
#625B3A
Tritanopia (blue-blind)
#A70430
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #98273d; /* rgb */ color: rgb(152, 39, 61); /* oklch */ color: oklch(45.8% 0.148 14.3);
Tailwind
colors: {
custom: {
50: '#bd6b72',
500: '#98273d',
950: '#000000',
},
}SCSS
$custom: #98273d; $custom-light: #bd6b72; $custom-dark: #000000;
JSON
{
"hex": "#98273d",
"rgb": {
"r": 152,
"g": 39,
"b": 61
},
"hsl": {
"h": 348.319,
"s": 59.162,
"l": 37.451
},
"oklch": {
"l": 0.45779,
"c": 0.14813,
"h": 14.3
},
"luminance": 0.08463
}Semantic roles & 50–950 ramp
primary
#98273D
secondary
#5EBCAA
accent
#E2C445
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130707
muted
#827A7A