#982440#982440

#982440 is a mid, vivid red. Relative luminance 0.083; OKLCH L 45.6% C 0.151 H 11.9°. Best body text is #FFFFFF at 7.89:1 contrast (WCAG AA passes).

Color values

HEX	#982440
RGB	rgb(152, 36, 64)
HSL	hsl(346, 62%, 37%)
HSV	hsv(346, 76%, 60%)
CMYK	cmyk(0%, 76.3%, 57.9%, 40.4%)
CIE-LAB	lab(34.62, 49.02, 12.50)
CIE-LCH	lch(34.62, 50.59, 14.31°)
OKLab	oklab(45.57% 0.1482 0.0313)
OKLCH	oklch(45.57% 0.151 11.9)
XYZ	xyz(14.5066, 8.3094, 5.6895)
Luminance	0.0831 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#982440 #24987C

analogous

#98247A #982440 #984224

triadic

#982440 #409824 #244098

tetradic

#982440 #7A9824 #24987C #422498

square

#982440 #7A9824 #24987C #422498

split-complementary

#982440 #249842 #247A98

monochromatic

#350D16 #67182B #982440 #C93055 #D95E7B

Accessibility & contrast

On white

7.89

#982440 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.66

#982440 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #982440

7.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##982440	#FFFFFF	#000000	##FFFFFF
##982440	1.00	7.89	2.66	7.89
#FFFFFF	7.89	1.00	21.00	1.00
#000000	2.66	21.00	1.00	21.00
##FFFFFF	7.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#434240

Deuteranopia (green-blind)

#615A3D

Tritanopia (blue-blind)

#A60030

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #982440;
/* rgb */ color: rgb(152, 36, 64);
/* oklch */ color: oklch(45.6% 0.151 11.9);

Tailwind

colors: {
  custom: {
    50: '#bd6974',
    500: '#982440',
    950: '#000000',
  },
}

SCSS

$custom: #982440;
$custom-light: #bd6974;
$custom-dark: #000000;

JSON

{
  "hex": "#982440",
  "rgb": {
    "r": 152,
    "g": 36,
    "b": 64
  },
  "hsl": {
    "h": 345.517,
    "s": 61.702,
    "l": 36.863
  },
  "oklch": {
    "l": 0.45567,
    "c": 0.15142,
    "h": 11.9
  },
  "luminance": 0.08307
}

Semantic roles & 50–950 ramp

primary

#982440

secondary

#5ABEA6

accent

#E5BE43

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130708

muted

#827A7B

Preview Lab

Preview with #982440

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →