#981D54#981D54
#981D54 is a mid, vivid pink. Relative luminance 0.082; OKLCH L 45.6% C 0.163 H 359.5°. Best body text is #FFFFFF at 7.96:1 contrast (WCAG AA passes).
Color values
| HEX | #981D54 |
|---|---|
| RGB | rgb(152, 29, 84) |
| HSL | hsl(333, 68%, 35%) |
| HSV | hsv(333, 81%, 60%) |
| CMYK | cmyk(0%, 80.9%, 44.7%, 40.4%) |
| CIE-LAB | lab(34.39, 52.95, -0.82) |
| CIE-LCH | lch(34.39, 52.96, 359.12°) |
| OKLab | oklab(45.58% 0.1628 -0.0015) |
| OKLCH | oklch(45.58% 0.163 359.5) |
| XYZ | xyz(14.9897, 8.1962, 9.1785) |
| Luminance | 0.0819 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Berry
#990F4B
ΔE00 2.35
Dark Fuchsia
#9D0759
ΔE00 2.36
Mulberry
#920A4E
ΔE00 2.37
Violet Red
#A50055
ΔE00 2.53
Reddish Purple
#910951
ΔE00 2.79
Deep Magenta
#A0025C
ΔE00 2.98
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#981D54 #1D9861
analogous
#981D91 #981D54 #98241D
triadic
#981D54 #54981D #1D5498
tetradic
#981D54 #91981D #1D9861 #241D98
square
#981D54 #91981D #1D9861 #241D98
split-complementary
#981D54 #1D9824 #1D9198
monochromatic
#31091B #651338 #981D54 #CB2770 #DE5290
Accessibility & contrast
On white
7.96
#981D54 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.64
#981D54 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #981D54
7.96:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##981D54 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##981D54 | 1.00 | 7.96 | 2.64 | 7.96 |
| #FFFFFF | 7.96 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.64 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.96 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3A4255
Deuteranopia (green-blind)
#5B5951
Tritanopia (blue-blind)
#A50036
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #981d54; /* rgb */ color: rgb(152, 29, 84); /* oklch */ color: oklch(45.6% 0.163 359.5);
Tailwind
colors: {
custom: {
50: '#bc6784',
500: '#981d54',
950: '#000000',
},
}SCSS
$custom: #981d54; $custom-light: #bc6784; $custom-dark: #000000;
JSON
{
"hex": "#981d54",
"rgb": {
"r": 152,
"g": 29,
"b": 84
},
"hsl": {
"h": 333.171,
"s": 67.956,
"l": 35.49
},
"oklch": {
"l": 0.45577,
"c": 0.16282,
"h": 359.5
},
"luminance": 0.08194
}Semantic roles & 50–950 ramp
primary
#981D54
secondary
#50C18E
accent
#EB9D3D
background
#FCF6F8
surface
#F8EBEF
border
#D1C6CA
text
#13070A
muted
#827A7C