#981D4B#981D4B

#981D4B is a mid, vivid pink. Relative luminance 0.081; OKLCH L 45.3% C 0.160 H 4.4°. Best body text is #FFFFFF at 8.04:1 contrast (WCAG AA passes).

Color values

HEX	#981D4B
RGB	rgb(152, 29, 75)
HSL	hsl(338, 68%, 35%)
HSV	hsv(338, 81%, 60%)
CMYK	cmyk(0%, 80.9%, 50.7%, 40.4%)
CIE-LAB	lab(34.12, 52.12, 4.64)
CIE-LCH	lch(34.12, 52.33, 5.09°)
OKLab	oklab(45.29% 0.1596 0.0123)
OKLCH	oklch(45.29% 0.16 4.4)
XYZ	xyz(14.6596, 8.0642, 7.4399)
Luminance	0.0806 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981D4B #1D986A

analogous

#981D88 #981D4B #982C1D

triadic

#981D4B #4B981D #1D4B98

tetradic

#981D4B #88981D #1D986A #2C1D98

square

#981D4B #88981D #1D986A #2C1D98

split-complementary

#981D4B #1D982C #1D8898

monochromatic

#310918 #651332 #981D4B #CB2764 #DE5286

Accessibility & contrast

On white

8.04

#981D4B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.61

#981D4B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981D4B

8.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981D4B	#FFFFFF	#000000	##FFFFFF
##981D4B	1.00	8.04	2.61	8.04
#FFFFFF	8.04	1.00	21.00	1.00
#000000	2.61	21.00	1.00	21.00
##FFFFFF	8.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D414C

Deuteranopia (green-blind)

#5D5948

Tritanopia (blue-blind)

#A60032

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #981d4b;
/* rgb */ color: rgb(152, 29, 75);
/* oklch */ color: oklch(45.3% 0.160 4.4);

Tailwind

colors: {
  custom: {
    50: '#bc677d',
    500: '#981d4b',
    950: '#000000',
  },
}

SCSS

$custom: #981d4b;
$custom-light: #bc677d;
$custom-dark: #000000;

JSON

{
  "hex": "#981d4b",
  "rgb": {
    "r": 152,
    "g": 29,
    "b": 75
  },
  "hsl": {
    "h": 337.561,
    "s": 67.956,
    "l": 35.49
  },
  "oklch": {
    "l": 0.45289,
    "c": 0.16009,
    "h": 4.4
  },
  "luminance": 0.08062
}

Semantic roles & 50–950 ramp

primary

#981D4B

secondary

#50C197

accent

#EBAA3D

background

#FCF6F7

surface

#F8EBEE

border

#D1C6C9

text

#130709

muted

#827A7B

Preview Lab

Preview with #981D4B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →