#981D49#981D49

#981D49 is a mid, vivid pink. Relative luminance 0.080; OKLCH L 45.2% C 0.160 H 5.5°. Best body text is #FFFFFF at 8.06:1 contrast (WCAG AA passes).

Color values

HEX	#981D49
RGB	rgb(152, 29, 73)
HSL	hsl(339, 68%, 35%)
HSV	hsv(339, 81%, 60%)
CMYK	cmyk(0%, 80.9%, 52%, 40.4%)
CIE-LAB	lab(34.06, 51.95, 5.87)
CIE-LCH	lch(34.06, 52.28, 6.44°)
OKLab	oklab(45.23% 0.1589 0.0154)
OKLCH	oklch(45.23% 0.16 5.5)
XYZ	xyz(14.5922, 8.0372, 7.0850)
Luminance	0.0804 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981D49 #1D986C

analogous

#981D86 #981D49 #982F1D

triadic

#981D49 #49981D #1D4998

tetradic

#981D49 #86981D #1D986C #2F1D98

square

#981D49 #86981D #1D986C #2F1D98

split-complementary

#981D49 #1D982F #1D8698

monochromatic

#310918 #651330 #981D49 #CB2762 #DE5284

Accessibility & contrast

On white

8.06

#981D49 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.61

#981D49 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981D49

8.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981D49	#FFFFFF	#000000	##FFFFFF
##981D49	1.00	8.06	2.61	8.06
#FFFFFF	8.06	1.00	21.00	1.00
#000000	2.61	21.00	1.00	21.00
##FFFFFF	8.06	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D414A

Deuteranopia (green-blind)

#5E5946

Tritanopia (blue-blind)

#A60031

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #981d49;
/* rgb */ color: rgb(152, 29, 73);
/* oklch */ color: oklch(45.2% 0.160 5.5);

Tailwind

colors: {
  custom: {
    50: '#bc677b',
    500: '#981d49',
    950: '#000000',
  },
}

SCSS

$custom: #981d49;
$custom-light: #bc677b;
$custom-dark: #000000;

JSON

{
  "hex": "#981d49",
  "rgb": {
    "r": 152,
    "g": 29,
    "b": 73
  },
  "hsl": {
    "h": 338.537,
    "s": 67.956,
    "l": 35.49
  },
  "oklch": {
    "l": 0.45229,
    "c": 0.15959,
    "h": 5.5
  },
  "luminance": 0.08035
}

Semantic roles & 50–950 ramp

primary

#981D49

secondary

#50C198

accent

#EBAD3D

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130709

muted

#827A7B

Preview Lab

Preview with #981D49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →