#981D44#981D44

#981D44 is a mid, vivid pink. Relative luminance 0.080; OKLCH L 45.1% C 0.159 H 8.3°. Best body text is #FFFFFF at 8.09:1 contrast (WCAG AA passes).

Color values

HEX	#981D44
RGB	rgb(152, 29, 68)
HSL	hsl(341, 68%, 35%)
HSV	hsv(341, 81%, 60%)
CMYK	cmyk(0%, 80.9%, 55.3%, 40.4%)
CIE-LAB	lab(33.93, 51.55, 8.95)
CIE-LCH	lch(33.93, 52.32, 9.85°)
OKLab	oklab(45.09% 0.1569 0.0228)
OKLCH	oklch(45.09% 0.159 8.3)
XYZ	xyz(14.4330, 7.9736, 6.2468)
Luminance	0.0797 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981D44 #1D9871

analogous

#981D81 #981D44 #98341D

triadic

#981D44 #44981D #1D4498

tetradic

#981D44 #81981D #1D9871 #341D98

square

#981D44 #81981D #1D9871 #341D98

split-complementary

#981D44 #1D9834 #1D8198

monochromatic

#310916 #65132D #981D44 #CB275B #DE527E

Accessibility & contrast

On white

8.09

#981D44 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.59

#981D44 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981D44

8.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981D44	#FFFFFF	#000000	##FFFFFF
##981D44	1.00	8.09	2.59	8.09
#FFFFFF	8.09	1.00	21.00	1.00
#000000	2.59	21.00	1.00	21.00
##FFFFFF	8.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E4045

Deuteranopia (green-blind)

#5E5941

Tritanopia (blue-blind)

#A6002E

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #981d44;
/* rgb */ color: rgb(152, 29, 68);
/* oklch */ color: oklch(45.1% 0.159 8.3);

Tailwind

colors: {
  custom: {
    50: '#bd6777',
    500: '#981d44',
    950: '#000000',
  },
}

SCSS

$custom: #981d44;
$custom-light: #bd6777;
$custom-dark: #000000;

JSON

{
  "hex": "#981d44",
  "rgb": {
    "r": 152,
    "g": 29,
    "b": 68
  },
  "hsl": {
    "h": 340.976,
    "s": 67.956,
    "l": 35.49
  },
  "oklch": {
    "l": 0.45089,
    "c": 0.15857,
    "h": 8.3
  },
  "luminance": 0.07971
}

Semantic roles & 50–950 ramp

primary

#981D44

secondary

#50C19D

accent

#EBB43D

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130708

muted

#827A7B

Preview Lab

Preview with #981D44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →