#981D1F#981D1F

#981D1F is a dark, vivid red. Relative luminance 0.077; OKLCH L 44.4% C 0.158 H 25.9°. Best body text is #FFFFFF at 8.30:1 contrast (WCAG AA passes).

Color values

HEX	#981D1F
RGB	rgb(152, 29, 31)
HSL	hsl(359, 68%, 35%)
HSV	hsv(359, 81%, 60%)
CMYK	cmyk(0%, 80.9%, 79.6%, 40.4%)
CIE-LAB	lab(33.25, 49.45, 31.67)
CIE-LCH	lch(33.25, 58.72, 32.63°)
OKLab	oklab(44.37% 0.1425 0.0693)
OKLCH	oklch(44.37% 0.158 25.9)
XYZ	xyz(13.6372, 7.6553, 2.0556)
Luminance	0.0765 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981D1F #1D9896

analogous

#981D5D #981D1F #98581D

triadic

#981D1F #1F981D #1D1F98

tetradic

#981D1F #5D981D #1D9896 #581D98

square

#981D1F #5D981D #1D9896 #581D98

split-complementary

#981D1F #1D9858 #1D5D98

monochromatic

#31090A #651315 #981D1F #CB2729 #DE5254

Accessibility & contrast

On white

8.30

#981D1F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.53

#981D1F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981D1F

8.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981D1F	#FFFFFF	#000000	##FFFFFF
##981D1F	1.00	8.30	2.53	8.30
#FFFFFF	8.30	1.00	21.00	1.00
#000000	2.53	21.00	1.00	21.00
##FFFFFF	8.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#443D1D

Deuteranopia (green-blind)

#62581A

Tritanopia (blue-blind)

#A80020

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #981d1f;
/* rgb */ color: rgb(152, 29, 31);
/* oklch */ color: oklch(44.4% 0.158 25.9);

Tailwind

colors: {
  custom: {
    50: '#bf665b',
    500: '#981d1f',
    950: '#000000',
  },
}

SCSS

$custom: #981d1f;
$custom-light: #bf665b;
$custom-dark: #000000;

JSON

{
  "hex": "#981d1f",
  "rgb": {
    "r": 152,
    "g": 29,
    "b": 31
  },
  "hsl": {
    "h": 359.024,
    "s": 67.956,
    "l": 35.49
  },
  "oklch": {
    "l": 0.44374,
    "c": 0.15846,
    "h": 25.9
  },
  "luminance": 0.07653
}

Semantic roles & 50–950 ramp

primary

#981D1F

secondary

#50C1BF

accent

#EBE83D

background

#FCF6F5

surface

#F9EBE9

border

#D2C6C5

text

#140604

muted

#827A79

Preview Lab

Preview with #981D1F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →