#981C4D#981C4D

#981C4D is a mid, vivid pink. Relative luminance 0.080; OKLCH L 45.3% C 0.162 H 3.2°. Best body text is #FFFFFF at 8.05:1 contrast (WCAG AA passes).

Color values

HEX#981C4D
RGBrgb(152, 28, 77)
HSLhsl(336, 69%, 35%)
HSVhsv(336, 82%, 60%)
CMYKcmyk(0%, 81.6%, 49.3%, 40.4%)
CIE-LABlab(34.07, 52.58, 3.28)
CIE-LCHlch(34.07, 52.68, 3.57°)
OKLaboklab(45.28% 0.1613 0.0089)
OKLCHoklch(45.28% 0.162 3.2)
XYZxyz(14.7050, 8.0438, 7.7980)
Luminance0.0804 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#981C4D #1C9867
analogous
#981C8B #981C4D #98291C
triadic
#981C4D #4D981C #1C4D98
tetradic
#981C4D #8B981C #1C9867 #291C98
square
#981C4D #8B981C #1C9867 #291C98
split-complementary
#981C4D #1C9829 #1C8B98
monochromatic
#310919 #641233 #981C4D #CC2667 #DF5088

Accessibility & contrast

On white

8.05
#981C4D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.61
#981C4D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981C4D
8.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##981C4D#FFFFFF#000000##FFFFFF
##981C4D1.008.052.618.05
#FFFFFF8.051.0021.001.00
#0000002.6121.001.0021.00
##FFFFFF8.051.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3C414E
Deuteranopia (green-blind)
#5D594A
Tritanopia (blue-blind)
#A60032
Achromatopsia (no color)
#505050

Design tokens & code

CSS
--color: #981c4d;
/* rgb */ color: rgb(152, 28, 77);
/* oklch */ color: oklch(45.3% 0.162 3.2);
Tailwind
colors: {
  custom: {
    50: '#bc677e',
    500: '#981c4d',
    950: '#000000',
  },
}
SCSS
$custom: #981c4d;
$custom-light: #bc677e;
$custom-dark: #000000;
JSON
{
  "hex": "#981c4d",
  "rgb": {
    "r": 152,
    "g": 28,
    "b": 77
  },
  "hsl": {
    "h": 336.29,
    "s": 68.889,
    "l": 35.294
  },
  "oklch": {
    "l": 0.45276,
    "c": 0.16151,
    "h": 3.2
  },
  "luminance": 0.08042
}

Semantic roles & 50–950 ramp

primary
#981C4D
secondary
#4EC194
accent
#ECA63C
background
#FCF6F7
surface
#F8EBEE
border
#D1C6C9
text
#130709
muted
#827A7B

Preview Lab

Preview with #981C4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#981C4D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva