#981B49#981B49
#981B49 is a mid, vivid pink. Relative luminance 0.079; OKLCH L 45.1% C 0.161 H 5.2°. Best body text is #FFFFFF at 8.11:1 contrast (WCAG AA passes).
Color values
| HEX | #981B49 |
|---|---|
| RGB | rgb(152, 27, 73) |
| HSL | hsl(338, 70%, 35%) |
| HSV | hsv(338, 82%, 60%) |
| CMYK | cmyk(0%, 82.2%, 52%, 40.4%) |
| CIE-LAB | lab(33.86, 52.51, 5.59) |
| CIE-LCH | lch(33.86, 52.81, 6.07°) |
| OKLab | oklab(45.08% 0.1607 0.0147) |
| OKLCH | oklch(45.08% 0.161 5.2) |
| XYZ | xyz(14.5448, 7.9424, 7.0692) |
| Luminance | 0.0794 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Berry
#990F4B
ΔE00 1.60
Purple Red
#990147
ΔE00 1.91
Violet Red
#A50055
ΔE00 3.88
Mulberry
#920A4E
ΔE00 3.92
Cranberry
#9E003A
ΔE00 4.51
Purplish Red
#B0054B
ΔE00 4.55
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#981B49 #1B986A
analogous
#981B87 #981B49 #982C1B
triadic
#981B49 #49981B #1B4998
tetradic
#981B49 #87981B #1B986A #2C1B98
square
#981B49 #87981B #1B986A #2C1B98
split-complementary
#981B49 #1B982C #1B8798
monochromatic
#300917 #641230 #981B49 #CC2462 #E04E83
Accessibility & contrast
On white
8.11
#981B49 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.59
#981B49 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #981B49
8.11:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##981B49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##981B49 | 1.00 | 8.11 | 2.59 | 8.11 |
| #FFFFFF | 8.11 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.59 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.11 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C404A
Deuteranopia (green-blind)
#5D5846
Tritanopia (blue-blind)
#A60030
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #981b49; /* rgb */ color: rgb(152, 27, 73); /* oklch */ color: oklch(45.1% 0.161 5.2);
Tailwind
colors: {
custom: {
50: '#bc667b',
500: '#981b49',
950: '#000000',
},
}SCSS
$custom: #981b49; $custom-light: #bc667b; $custom-dark: #000000;
JSON
{
"hex": "#981b49",
"rgb": {
"r": 152,
"g": 27,
"b": 73
},
"hsl": {
"h": 337.92,
"s": 69.832,
"l": 35.098
},
"oklch": {
"l": 0.45084,
"c": 0.16134,
"h": 5.2
},
"luminance": 0.0794
}Semantic roles & 50–950 ramp
primary
#981B49
secondary
#4DC297
accent
#EDAB3B
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130709
muted
#827A7B