#981B3F#981B3F
#981B3F is a dark, vivid pink. Relative luminance 0.078; OKLCH L 44.8% C 0.160 H 10.6°. Best body text is #FFFFFF at 8.19:1 contrast (WCAG AA passes).
Color values
| HEX | #981B3F |
|---|---|
| RGB | rgb(152, 27, 63) |
| HSL | hsl(343, 70%, 35%) |
| HSV | hsv(343, 82%, 60%) |
| CMYK | cmyk(0%, 82.2%, 58.6%, 40.4%) |
| CIE-LAB | lab(33.61, 51.74, 11.77) |
| CIE-LCH | lch(33.61, 53.06, 12.82°) |
| OKLab | oklab(44.81% 0.1568 0.0295) |
| OKLCH | oklch(44.81% 0.16 10.6) |
| XYZ | xyz(14.2395, 7.8203, 5.4613) |
| Luminance | 0.0782 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 2.02
Red Wine
#8C0034
ΔE00 3.67
Purple Red
#990147
ΔE00 4.26
Raspberry (survey)
#B00149
ΔE00 4.54
Berry
#990F4B
ΔE00 4.61
Purplish Red
#B0054B
ΔE00 4.73
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#981B3F #1B9874
analogous
#981B7D #981B3F #98361B
triadic
#981B3F #3F981B #1B3F98
tetradic
#981B3F #7D981B #1B9874 #361B98
square
#981B3F #7D981B #1B9874 #361B98
split-complementary
#981B3F #1B9836 #1B7D98
monochromatic
#300914 #641229 #981B3F #CC2455 #E04E78
Accessibility & contrast
On white
8.19
#981B3F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.56
#981B3F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #981B3F
8.19:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##981B3F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##981B3F | 1.00 | 8.19 | 2.56 | 8.19 |
| #FFFFFF | 8.19 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.56 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.19 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F3F40
Deuteranopia (green-blind)
#5F583C
Tritanopia (blue-blind)
#A7002B
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #981b3f; /* rgb */ color: rgb(152, 27, 63); /* oklch */ color: oklch(44.8% 0.160 10.6);
Tailwind
colors: {
custom: {
50: '#bd6673',
500: '#981b3f',
950: '#000000',
},
}SCSS
$custom: #981b3f; $custom-light: #bd6673; $custom-dark: #000000;
JSON
{
"hex": "#981b3f",
"rgb": {
"r": 152,
"g": 27,
"b": 63
},
"hsl": {
"h": 342.72,
"s": 69.832,
"l": 35.098
},
"oklch": {
"l": 0.44812,
"c": 0.1595,
"h": 10.6
},
"luminance": 0.07818
}Semantic roles & 50–950 ramp
primary
#981B3F
secondary
#4DC2A0
accent
#EDBA3B
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130608
muted
#827A7B