#981B3E#981B3E
#981B3E is a dark, vivid pink. Relative luminance 0.078; OKLCH L 44.8% C 0.159 H 11.2°. Best body text is #FFFFFF at 8.20:1 contrast (WCAG AA passes).
Color values
| HEX | #981B3E |
|---|---|
| RGB | rgb(152, 27, 62) |
| HSL | hsl(343, 70%, 35%) |
| HSV | hsv(343, 82%, 60%) |
| CMYK | cmyk(0%, 82.2%, 59.2%, 40.4%) |
| CIE-LAB | lab(33.58, 51.67, 12.39) |
| CIE-LCH | lch(33.58, 53.13, 13.49°) |
| OKLab | oklab(44.79% 0.1564 0.0309) |
| OKLCH | oklch(44.79% 0.159 11.2) |
| XYZ | xyz(14.2118, 7.8092, 5.3155) |
| Luminance | 0.0781 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 1.91
Red Wine
#8C0034
ΔE00 3.65
Purple Red
#990147
ΔE00 4.56
Raspberry (survey)
#B00149
ΔE00 4.66
Rouge
#AB1239
ΔE00 4.74
Purplish Red
#B0054B
ΔE00 4.87
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#981B3E #1B9875
analogous
#981B7C #981B3E #98371B
triadic
#981B3E #3E981B #1B3E98
tetradic
#981B3E #7C981B #1B9875 #371B98
square
#981B3E #7C981B #1B9875 #371B98
split-complementary
#981B3E #1B9837 #1B7C98
monochromatic
#300914 #641229 #981B3E #CC2453 #E04E77
Accessibility & contrast
On white
8.20
#981B3E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.56
#981B3E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #981B3E
8.20:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##981B3E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##981B3E | 1.00 | 8.20 | 2.56 | 8.20 |
| #FFFFFF | 8.20 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.56 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.20 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F3F3E
Deuteranopia (green-blind)
#5F583B
Tritanopia (blue-blind)
#A7002B
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #981b3e; /* rgb */ color: rgb(152, 27, 62); /* oklch */ color: oklch(44.8% 0.159 11.2);
Tailwind
colors: {
custom: {
50: '#bd6672',
500: '#981b3e',
950: '#000000',
},
}SCSS
$custom: #981b3e; $custom-light: #bd6672; $custom-dark: #000000;
JSON
{
"hex": "#981b3e",
"rgb": {
"r": 152,
"g": 27,
"b": 62
},
"hsl": {
"h": 343.2,
"s": 69.832,
"l": 35.098
},
"oklch": {
"l": 0.44787,
"c": 0.15938,
"h": 11.2
},
"luminance": 0.07807
}Semantic roles & 50–950 ramp
primary
#981B3E
secondary
#4DC2A1
accent
#EDBB3B
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130608
muted
#827A7B