#981B3A#981B3A
#981B3A is a dark, vivid red. Relative luminance 0.078; OKLCH L 44.7% C 0.159 H 13.3°. Best body text is #FFFFFF at 8.23:1 contrast (WCAG AA passes).
Color values
| HEX | #981B3A |
|---|---|
| RGB | rgb(152, 27, 58) |
| HSL | hsl(345, 70%, 35%) |
| HSV | hsv(345, 82%, 60%) |
| CMYK | cmyk(0%, 82.2%, 61.8%, 40.4%) |
| CIE-LAB | lab(33.49, 51.39, 14.88) |
| CIE-LCH | lch(33.49, 53.50, 16.15°) |
| OKLab | oklab(44.69% 0.1547 0.0365) |
| OKLCH | oklch(44.69% 0.159 13.3) |
| XYZ | xyz(14.1060, 7.7669, 4.7586) |
| Luminance | 0.0776 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 2.05
Red Wine
#8C0034
ΔE00 3.89
Rouge
#AB1239
ΔE00 3.95
Raspberry (survey)
#B00149
ΔE00 5.33
Purplish Red
#B0054B
ΔE00 5.63
Purple Red
#990147
ΔE00 5.84
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#981B3A #1B9879
analogous
#981B78 #981B3A #983B1B
triadic
#981B3A #3A981B #1B3A98
tetradic
#981B3A #78981B #1B9879 #3B1B98
square
#981B3A #78981B #1B9879 #3B1B98
split-complementary
#981B3A #1B983B #1B7898
monochromatic
#300912 #641226 #981B3A #CC244E #E04E72
Accessibility & contrast
On white
8.23
#981B3A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.55
#981B3A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #981B3A
8.23:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##981B3A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##981B3A | 1.00 | 8.23 | 2.55 | 8.23 |
| #FFFFFF | 8.23 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.55 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.23 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#403E3A
Deuteranopia (green-blind)
#5F5837
Tritanopia (blue-blind)
#A70029
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #981b3a; /* rgb */ color: rgb(152, 27, 58); /* oklch */ color: oklch(44.7% 0.159 13.3);
Tailwind
colors: {
custom: {
50: '#bd666f',
500: '#981b3a',
950: '#000000',
},
}SCSS
$custom: #981b3a; $custom-light: #bd666f; $custom-dark: #000000;
JSON
{
"hex": "#981b3a",
"rgb": {
"r": 152,
"g": 27,
"b": 58
},
"hsl": {
"h": 345.12,
"s": 69.832,
"l": 35.098
},
"oklch": {
"l": 0.44692,
"c": 0.15899,
"h": 13.3
},
"luminance": 0.07765
}Semantic roles & 50–950 ramp
primary
#981B3A
secondary
#4DC2A5
accent
#EDC13B
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130607
muted
#827A7A