#981A49#981A49
#981A49 is a mid, vivid pink. Relative luminance 0.079; OKLCH L 45.0% C 0.162 H 5.1°. Best body text is #FFFFFF at 8.14:1 contrast (WCAG AA passes).
Color values
| HEX | #981A49 |
|---|---|
| RGB | rgb(152, 26, 73) |
| HSL | hsl(338, 71%, 35%) |
| HSV | hsv(338, 83%, 60%) |
| CMYK | cmyk(0%, 82.9%, 52%, 40.4%) |
| CIE-LAB | lab(33.77, 52.78, 5.45) |
| CIE-LCH | lch(33.77, 53.06, 5.90°) |
| OKLab | oklab(45.02% 0.1615 0.0143) |
| OKLCH | oklch(45.02% 0.162 5.1) |
| XYZ | xyz(14.5222, 7.8973, 7.0617) |
| Luminance | 0.0790 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Berry
#990F4B
ΔE00 1.47
Purple Red
#990147
ΔE00 1.79
Violet Red
#A50055
ΔE00 3.80
Mulberry
#920A4E
ΔE00 3.80
Cranberry
#9E003A
ΔE00 4.55
Purplish Red
#B0054B
ΔE00 4.58
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#981A49 #1A9869
analogous
#981A88 #981A49 #982A1A
triadic
#981A49 #49981A #1A4998
tetradic
#981A49 #88981A #1A9869 #2A1A98
square
#981A49 #88981A #1A9869 #2A1A98
split-complementary
#981A49 #1A982A #1A8898
monochromatic
#2F0817 #641130 #981A49 #CC2362 #E04C83
Accessibility & contrast
On white
8.14
#981A49 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.58
#981A49 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #981A49
8.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##981A49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##981A49 | 1.00 | 8.14 | 2.58 | 8.14 |
| #FFFFFF | 8.14 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.58 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.14 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C404A
Deuteranopia (green-blind)
#5D5846
Tritanopia (blue-blind)
#A6002F
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #981a49; /* rgb */ color: rgb(152, 26, 73); /* oklch */ color: oklch(45.0% 0.162 5.1);
Tailwind
colors: {
custom: {
50: '#bc667b',
500: '#981a49',
950: '#000000',
},
}SCSS
$custom: #981a49; $custom-light: #bc667b; $custom-dark: #000000;
JSON
{
"hex": "#981a49",
"rgb": {
"r": 152,
"g": 26,
"b": 73
},
"hsl": {
"h": 337.619,
"s": 70.787,
"l": 34.902
},
"oklch": {
"l": 0.45015,
"c": 0.16217,
"h": 5.1
},
"luminance": 0.07895
}Semantic roles & 50–950 ramp
primary
#981A49
secondary
#4BC296
accent
#EEAB3A
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130709
muted
#827A7B