#981A48#981A48
#981A48 is a dark, vivid pink. Relative luminance 0.079; OKLCH L 45.0% C 0.162 H 5.6°. Best body text is #FFFFFF at 8.15:1 contrast (WCAG AA passes).
Color values
| HEX | #981A48 |
|---|---|
| RGB | rgb(152, 26, 72) |
| HSL | hsl(338, 71%, 35%) |
| HSV | hsv(338, 83%, 60%) |
| CMYK | cmyk(0%, 82.9%, 52.6%, 40.4%) |
| CIE-LAB | lab(33.74, 52.70, 6.07) |
| CIE-LCH | lch(33.74, 53.05, 6.57°) |
| OKLab | oklab(44.99% 0.1612 0.0158) |
| OKLCH | oklch(44.99% 0.162 5.6) |
| XYZ | xyz(14.4893, 7.8841, 6.8885) |
| Luminance | 0.0788 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Berry
#990F4B
ΔE00 1.73
Purple Red
#990147
ΔE00 1.90
Violet Red
#A50055
ΔE00 4.04
Mulberry
#920A4E
ΔE00 4.07
Cranberry
#9E003A
ΔE00 4.26
Purplish Red
#B0054B
ΔE00 4.49
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#981A48 #1A986A
analogous
#981A87 #981A48 #982B1A
triadic
#981A48 #48981A #1A4898
tetradic
#981A48 #87981A #1A986A #2B1A98
square
#981A48 #87981A #1A986A #2B1A98
split-complementary
#981A48 #1A982B #1A8798
monochromatic
#2F0816 #64112F #981A48 #CC2361 #E04C82
Accessibility & contrast
On white
8.15
#981A48 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.58
#981A48 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #981A48
8.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##981A48 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##981A48 | 1.00 | 8.15 | 2.58 | 8.15 |
| #FFFFFF | 8.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.58 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C4049
Deuteranopia (green-blind)
#5D5845
Tritanopia (blue-blind)
#A6002F
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #981a48; /* rgb */ color: rgb(152, 26, 72); /* oklch */ color: oklch(45.0% 0.162 5.6);
Tailwind
colors: {
custom: {
50: '#bc667a',
500: '#981a48',
950: '#000000',
},
}SCSS
$custom: #981a48; $custom-light: #bc667a; $custom-dark: #000000;
JSON
{
"hex": "#981a48",
"rgb": {
"r": 152,
"g": 26,
"b": 72
},
"hsl": {
"h": 338.095,
"s": 70.787,
"l": 34.902
},
"oklch": {
"l": 0.44985,
"c": 0.16194,
"h": 5.6
},
"luminance": 0.07882
}Semantic roles & 50–950 ramp
primary
#981A48
secondary
#4BC297
accent
#EEAC3A
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130709
muted
#827A7B