#97543F#97543F

#97543F is a mid, moderate red. Relative luminance 0.133; OKLCH L 52.0% C 0.095 H 38.2°. Best body text is #FFFFFF at 5.74:1 contrast (WCAG AA passes).

Color values

HEX#97543F
RGBrgb(151, 84, 63)
HSLhsl(14, 41%, 42%)
HSVhsv(14, 58%, 59%)
CMYKcmyk(0%, 44.4%, 58.3%, 40.8%)
CIE-LABlab(43.18, 25.68, 24.36)
CIE-LCHlch(43.18, 35.40, 43.49°)
OKLaboklab(51.99% 0.0748 0.0588)
OKLCHoklch(51.99% 0.095 38.2)
XYZxyz(16.8312, 13.2805, 6.3787)
Luminance0.1328 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#97543F #3F8297
analogous
#973F56 #97543F #97803F
triadic
#97543F #3F9754 #543F97
tetradic
#97543F #56973F #3F8297 #803F97
square
#97543F #56973F #3F8297 #803F97
split-complementary
#97543F #3F9780 #3F5697
monochromatic
#41241B #6C3C2D #97543F #BA7059 #CC9685

Accessibility & contrast

On white

5.74
#97543F on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.66
#97543F on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #97543F
5.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##97543F#FFFFFF#000000##FFFFFF
##97543F1.005.743.665.74
#FFFFFF5.741.0021.001.00
#0000003.6621.001.0021.00
##FFFFFF5.741.0021.001.00

Color blindness preview

Protanopia (red-blind)
#655D3D
Deuteranopia (green-blind)
#756C3E
Tritanopia (blue-blind)
#A4484F
Achromatopsia (no color)
#666666

Design tokens & code

CSS
--color: #97543f;
/* rgb */ color: rgb(151, 84, 63);
/* oklch */ color: oklch(52.0% 0.095 38.2);
Tailwind
colors: {
  custom: {
    50: '#b98574',
    500: '#97543f',
    950: '#000000',
  },
}
SCSS
$custom: #97543f;
$custom-light: #b98574;
$custom-dark: #000000;
JSON
{
  "hex": "#97543f",
  "rgb": {
    "r": 151,
    "g": 84,
    "b": 63
  },
  "hsl": {
    "h": 14.318,
    "s": 41.121,
    "l": 41.961
  },
  "oklch": {
    "l": 0.51986,
    "c": 0.0951,
    "h": 38.2
  },
  "luminance": 0.13279
}

Semantic roles & 50–950 ramp

primary
#97543F
secondary
#7CA8B6
accent
#B4D157
background
#FBF8F7
surface
#F7EFED
border
#D0CAC8
text
#120B08
muted
#817C7B

Preview Lab

Preview with #97543F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#97543F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva