#9744BD#9744BD

#9744BD is a mid, vivid purple. Relative luminance 0.144; OKLCH L 54.7% C 0.190 H 313.5°. Best body text is #FFFFFF at 5.42:1 contrast (WCAG AA passes).

Color values

HEX	#9744BD
RGB	rgb(151, 68, 189)
HSL	hsl(281, 48%, 50%)
HSV	hsv(281, 64%, 74%)
CMYK	cmyk(20.1%, 64%, 0%, 25.9%)
CIE-LAB	lab(44.78, 54.08, -49.13)
CIE-LCH	lch(44.78, 73.07, 317.75°)
OKLab	oklab(54.74% 0.1311 -0.1382)
OKLCH	oklch(54.74% 0.19 313.5)
XYZ	xyz(24.0134, 14.3884, 49.6465)
Luminance	0.1439 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9744BD #6ABD44

analogous

#5A44BD #9744BD #BD44A6

triadic

#9744BD #BD9744 #44BD97

tetradic

#9744BD #BD5A44 #6ABD44 #44A6BD

square

#9744BD #BD5A44 #6ABD44 #44A6BD

split-complementary

#9744BD #A6BD44 #44BD5A

monochromatic

#4F2363 #733391 #9744BD #B071CD #C99EDD

Accessibility & contrast

On white

5.42

#9744BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#9744BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9744BD

5.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9744BD	#FFFFFF	#000000	##FFFFFF
##9744BD	1.00	5.42	3.88	5.42
#FFFFFF	5.42	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0C65C1

Deuteranopia (green-blind)

#3E6CBA

Tritanopia (blue-blind)

#935B7A

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #9744bd;
/* rgb */ color: rgb(151, 68, 189);
/* oklch */ color: oklch(54.7% 0.190 313.5);

Tailwind

colors: {
  custom: {
    50: '#b97dd1',
    500: '#9744bd',
    950: '#000000',
  },
}

SCSS

$custom: #9744bd;
$custom-light: #b97dd1;
$custom-dark: #000000;

JSON

{
  "hex": "#9744bd",
  "rgb": {
    "r": 151,
    "g": 68,
    "b": 189
  },
  "hsl": {
    "h": 281.157,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.54742,
    "c": 0.19045,
    "h": 313.5
  },
  "luminance": 0.14388
}

Semantic roles & 50–950 ramp

primary

#9744BD

secondary

#A4C993

accent

#D7507B

background

#FBF7FC

surface

#F6EEF9

border

#D0C9D2

text

#120A14

muted

#817C82

Preview Lab

Preview with #9744BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →