#9744AA#9744AA

#9744AA is a mid, vivid purple. Relative luminance 0.136; OKLCH L 53.6% C 0.171 H 319.8°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX#9744AA
RGBrgb(151, 68, 170)
HSLhsl(289, 43%, 47%)
HSVhsv(289, 60%, 67%)
CMYKcmyk(11.2%, 60%, 0%, 33.3%)
CIE-LABlab(43.68, 50.15, -39.73)
CIE-LCHlch(43.68, 63.98, 321.61°)
OKLaboklab(53.58% 0.131 -0.1107)
OKLCHoklch(53.58% 0.171 319.8)
XYZxyz(22.0844, 13.6168, 39.4874)
Luminance0.1362 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#9744AA #57AA44
analogous
#6444AA #9744AA #AA448A
triadic
#9744AA #AA9744 #44AA97
tetradic
#9744AA #AA6444 #57AA44 #448AAA
square
#9744AA #AA6444 #57AA44 #448AAA
split-complementary
#9744AA #8AAA44 #44AA64
monochromatic
#492153 #70337E #9744AA #B268C3 #C894D4

Accessibility & contrast

On white

5.64
#9744AA on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.72
#9744AA on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9744AA
5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##9744AA#FFFFFF#000000##FFFFFF
##9744AA1.005.643.725.64
#FFFFFF5.641.0021.001.00
#0000003.7221.001.0021.00
##FFFFFF5.641.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2C61AD
Deuteranopia (green-blind)
#4C6AA7
Tritanopia (blue-blind)
#985471
Achromatopsia (no color)
#676767

Design tokens & code

CSS
--color: #9744aa;
/* rgb */ color: rgb(151, 68, 170);
/* oklch */ color: oklch(53.6% 0.171 319.8);
Tailwind
colors: {
  custom: {
    50: '#b87dc4',
    500: '#9744aa',
    950: '#000000',
  },
}
SCSS
$custom: #9744aa;
$custom-light: #b87dc4;
$custom-dark: #000000;
JSON
{
  "hex": "#9744aa",
  "rgb": {
    "r": 151,
    "g": 68,
    "b": 170
  },
  "hsl": {
    "h": 288.824,
    "s": 42.857,
    "l": 46.667
  },
  "oklch": {
    "l": 0.53583,
    "c": 0.17147,
    "h": 319.8
  },
  "luminance": 0.13616
}

Semantic roles & 50–950 ramp

primary
#9744AA
secondary
#94C08A
accent
#D3556D
background
#FBF7FC
surface
#F6EEF8
border
#D0C9D1
text
#120A12
muted
#817C81

Preview Lab

Preview with #9744AA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#9744AA Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva