#97442B#97442B

#97442B is a mid, moderate red. Relative luminance 0.109; OKLCH L 49.0% C 0.118 H 37.4°. Best body text is #FFFFFF at 6.61:1 contrast (WCAG AA passes).

Color values

HEX	#97442B
RGB	rgb(151, 68, 43)
HSL	hsl(14, 56%, 38%)
HSV	hsv(14, 72%, 59%)
CMYK	cmyk(0%, 55%, 71.5%, 40.8%)
CIE-LAB	lab(39.39, 33.03, 31.42)
CIE-LCH	lch(39.39, 45.58, 43.57°)
OKLab	oklab(49% 0.0938 0.0718)
OKLCH	oklch(49% 0.118 37.4)
XYZ	xyz(15.2671, 10.8899, 3.5830)
Luminance	0.1089 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97442B #2B7E97

analogous

#972B48 #97442B #977A2B

triadic

#97442B #2B9744 #442B97

tetradic

#97442B #48972B #2B7E97 #7A2B97

square

#97442B #48972B #2B7E97 #7A2B97

split-complementary

#97442B #2B977A #2B4897

monochromatic

#381910 #672F1D #97442B #C75A39 #D48168

Accessibility & contrast

On white

6.61

#97442B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.18

#97442B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #97442B

6.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97442B	#FFFFFF	#000000	##FFFFFF
##97442B	1.00	6.61	3.18	6.61
#FFFFFF	6.61	1.00	21.00	1.00
#000000	3.18	21.00	1.00	21.00
##FFFFFF	6.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A5128

Deuteranopia (green-blind)

#6F6429

Tritanopia (blue-blind)

#A6333E

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #97442b;
/* rgb */ color: rgb(151, 68, 43);
/* oklch */ color: oklch(49.0% 0.118 37.4);

Tailwind

colors: {
  custom: {
    50: '#bc7a65',
    500: '#97442b',
    950: '#000000',
  },
}

SCSS

$custom: #97442b;
$custom-light: #bc7a65;
$custom-dark: #000000;

JSON

{
  "hex": "#97442b",
  "rgb": {
    "r": 151,
    "g": 68,
    "b": 43
  },
  "hsl": {
    "h": 13.889,
    "s": 55.67,
    "l": 38.039
  },
  "oklch": {
    "l": 0.49,
    "c": 0.11813,
    "h": 37.4
  },
  "luminance": 0.10888
}

Semantic roles & 50–950 ramp

primary

#97442B

secondary

#63A6BB

accent

#BCDF49

background

#FCF7F6

surface

#F8EEEB

border

#D1C9C6

text

#130905

muted

#827B7A

Preview Lab

Preview with #97442B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →