#9743BD#9743BD

#9743BD is a mid, vivid purple. Relative luminance 0.143; OKLCH L 54.6% C 0.192 H 313.6°. Best body text is #FFFFFF at 5.45:1 contrast (WCAG AA passes).

Color values

HEX#9743BD
RGBrgb(151, 67, 189)
HSLhsl(281, 48%, 50%)
HSVhsv(281, 65%, 74%)
CMYKcmyk(20.1%, 64.6%, 0%, 25.9%)
CIE-LABlab(44.62, 54.55, -49.41)
CIE-LCHlch(44.62, 73.60, 317.83°)
OKLaboklab(54.62% 0.1322 -0.139)
OKLCHoklch(54.62% 0.192 313.6)
XYZxyz(23.9534, 14.2685, 49.6265)
Luminance0.1427 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#9743BD #69BD43
analogous
#5A43BD #9743BD #BD43A6
triadic
#9743BD #BD9743 #43BD97
tetradic
#9743BD #BD5A43 #69BD43 #43A6BD
square
#9743BD #BD5A43 #69BD43 #43A6BD
split-complementary
#9743BD #A6BD43 #43BD5A
monochromatic
#4F2363 #733390 #9743BD #B070CD #C99EDD

Accessibility & contrast

On white

5.45
#9743BD on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.85
#9743BD on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9743BD
5.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##9743BD#FFFFFF#000000##FFFFFF
##9743BD1.005.453.855.45
#FFFFFF5.451.0021.001.00
#0000003.8521.001.0021.00
##FFFFFF5.451.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0665C1
Deuteranopia (green-blind)
#3D6CBA
Tritanopia (blue-blind)
#935A7A
Achromatopsia (no color)
#696969

Design tokens & code

CSS
--color: #9743bd;
/* rgb */ color: rgb(151, 67, 189);
/* oklch */ color: oklch(54.6% 0.192 313.6);
Tailwind
colors: {
  custom: {
    50: '#b97dd1',
    500: '#9743bd',
    950: '#000000',
  },
}
SCSS
$custom: #9743bd;
$custom-light: #b97dd1;
$custom-dark: #000000;
JSON
{
  "hex": "#9743bd",
  "rgb": {
    "r": 151,
    "g": 67,
    "b": 189
  },
  "hsl": {
    "h": 281.311,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.5462,
    "c": 0.19183,
    "h": 313.6
  },
  "luminance": 0.14268
}

Semantic roles & 50–950 ramp

primary
#9743BD
secondary
#A4C993
accent
#D8507A
background
#FBF7FC
surface
#F7EEF9
border
#D0C9D2
text
#120A14
muted
#817C82

Preview Lab

Preview with #9743BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#9743BD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva