#97404F#97404F

#97404F is a mid, moderate red. Relative luminance 0.108; OKLCH L 49.1% C 0.117 H 11.8°. Best body text is #FFFFFF at 6.64:1 contrast (WCAG AA passes).

Color values

HEX#97404F
RGBrgb(151, 64, 79)
HSLhsl(350, 40%, 42%)
HSVhsv(350, 58%, 59%)
CMYKcmyk(0%, 57.6%, 47.7%, 40.8%)
CIE-LABlab(39.26, 37.92, 9.34)
CIE-LCHlch(39.26, 39.06, 13.83°)
OKLaboklab(49.12% 0.1148 0.024)
OKLCHoklch(49.12% 0.117 11.8)
XYZxyz(16.0083, 10.8124, 8.6396)
Luminance0.1081 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#97404F #409788
analogous
#97407B #97404F #975D40
triadic
#97404F #4F9740 #404F97
tetradic
#97404F #7B9740 #409788 #5D4097
square
#97404F #7B9740 #409788 #5D4097
split-complementary
#97404F #40975D #407B97
monochromatic
#411C22 #6C2E39 #97404F #B95B6B #CC8692

Accessibility & contrast

On white

6.64
#97404F on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.16
#97404F on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #97404F
6.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##97404F#FFFFFF#000000##FFFFFF
##97404F1.006.643.166.64
#FFFFFF6.641.0021.001.00
#0000003.1621.001.0021.00
##FFFFFF6.641.0021.001.00

Color blindness preview

Protanopia (red-blind)
#52524F
Deuteranopia (green-blind)
#69634D
Tritanopia (blue-blind)
#A43546
Achromatopsia (no color)
#5C5C5C

Design tokens & code

CSS
--color: #97404f;
/* rgb */ color: rgb(151, 64, 79);
/* oklch */ color: oklch(49.1% 0.117 11.8);
Tailwind
colors: {
  custom: {
    50: '#ba7880',
    500: '#97404f',
    950: '#000000',
  },
}
SCSS
$custom: #97404f;
$custom-light: #ba7880;
$custom-dark: #000000;
JSON
{
  "hex": "#97404f",
  "rgb": {
    "r": 151,
    "g": 64,
    "b": 79
  },
  "hsl": {
    "h": 349.655,
    "s": 40.465,
    "l": 42.157
  },
  "oklch": {
    "l": 0.49116,
    "c": 0.11731,
    "h": 11.8
  },
  "luminance": 0.10811
}

Semantic roles & 50–950 ramp

primary
#97404F
secondary
#7DB6AC
accent
#D0BB57
background
#FBF7F7
surface
#F7EDEE
border
#D0C8C9
text
#12090A
muted
#817B7C

Preview Lab

Preview with #97404F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#97404F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva