#97404E#97404E

#97404E is a mid, moderate red. Relative luminance 0.108; OKLCH L 49.1% C 0.117 H 12.6°. Best body text is #FFFFFF at 6.65:1 contrast (WCAG AA passes).

Color values

HEX#97404E
RGBrgb(151, 64, 78)
HSLhsl(350, 40%, 42%)
HSVhsv(350, 58%, 59%)
CMYKcmyk(0%, 57.6%, 48.3%, 40.8%)
CIE-LABlab(39.24, 37.82, 9.93)
CIE-LCHlch(39.24, 39.10, 14.71°)
OKLaboklab(49.09% 0.1144 0.0255)
OKLCHoklch(49.09% 0.117 12.6)
XYZxyz(15.9722, 10.7980, 8.4493)
Luminance0.1080 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#97404E #409789
analogous
#97407A #97404E #975E40
triadic
#97404E #4E9740 #404E97
tetradic
#97404E #7A9740 #409789 #5E4097
square
#97404E #7A9740 #409789 #5E4097
split-complementary
#97404E #40975E #407A97
monochromatic
#411C22 #6C2E38 #97404E #B95B6A #CC8691

Accessibility & contrast

On white

6.65
#97404E on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.16
#97404E on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #97404E
6.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##97404E#FFFFFF#000000##FFFFFF
##97404E1.006.653.166.65
#FFFFFF6.651.0021.001.00
#0000003.1621.001.0021.00
##FFFFFF6.651.0021.001.00

Color blindness preview

Protanopia (red-blind)
#53514E
Deuteranopia (green-blind)
#69634C
Tritanopia (blue-blind)
#A43445
Achromatopsia (no color)
#5C5C5C

Design tokens & code

CSS
--color: #97404e;
/* rgb */ color: rgb(151, 64, 78);
/* oklch */ color: oklch(49.1% 0.117 12.6);
Tailwind
colors: {
  custom: {
    50: '#ba787f',
    500: '#97404e',
    950: '#000000',
  },
}
SCSS
$custom: #97404e;
$custom-light: #ba787f;
$custom-dark: #000000;
JSON
{
  "hex": "#97404e",
  "rgb": {
    "r": 151,
    "g": 64,
    "b": 78
  },
  "hsl": {
    "h": 350.345,
    "s": 40.465,
    "l": 42.157
  },
  "oklch": {
    "l": 0.49089,
    "c": 0.11721,
    "h": 12.6
  },
  "luminance": 0.10796
}

Semantic roles & 50–950 ramp

primary
#97404E
secondary
#7DB6AD
accent
#D0BD57
background
#FBF7F7
surface
#F7EDEE
border
#D0C8C9
text
#12090A
muted
#817B7C

Preview Lab

Preview with #97404E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#97404E Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva