#97403B#97403B

#97403B is a mid, moderate red. Relative luminance 0.106; OKLCH L 48.7% C 0.118 H 25.7°. Best body text is #FFFFFF at 6.75:1 contrast (WCAG AA passes).

Color values

HEX#97403B
RGBrgb(151, 64, 59)
HSLhsl(3, 44%, 41%)
HSVhsv(3, 61%, 59%)
CMYKcmyk(0%, 57.6%, 60.9%, 40.8%)
CIE-LABlab(38.84, 36.14, 21.22)
CIE-LCHlch(38.84, 41.91, 30.42°)
OKLaboklab(48.66% 0.1065 0.0513)
OKLCHoklch(48.66% 0.118 25.7)
XYZxyz(15.3867, 10.5638, 5.3656)
Luminance0.1056 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#97403B #3B9297
analogous
#973B64 #97403B #976E3B
triadic
#97403B #3B9740 #403B97
tetradic
#97403B #64973B #3B9297 #6E3B97
square
#97403B #64973B #3B9297 #6E3B97
split-complementary
#97403B #3B976E #3B6497
monochromatic
#3F1B19 #6B2D2A #97403B #BC5953 #CD847F

Accessibility & contrast

On white

6.75
#97403B on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.11
#97403B on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #97403B
6.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##97403B#FFFFFF#000000##FFFFFF
##97403B1.006.753.116.75
#FFFFFF6.751.0021.001.00
#0000003.1121.001.0021.00
##FFFFFF6.751.0021.001.00

Color blindness preview

Protanopia (red-blind)
#56503A
Deuteranopia (green-blind)
#6B6239
Tritanopia (blue-blind)
#A5303F
Achromatopsia (no color)
#5B5B5B

Design tokens & code

CSS
--color: #97403b;
/* rgb */ color: rgb(151, 64, 59);
/* oklch */ color: oklch(48.7% 0.118 25.7);
Tailwind
colors: {
  custom: {
    50: '#bb7871',
    500: '#97403b',
    950: '#000000',
  },
}
SCSS
$custom: #97403b;
$custom-light: #bb7871;
$custom-dark: #000000;
JSON
{
  "hex": "#97403b",
  "rgb": {
    "r": 151,
    "g": 64,
    "b": 59
  },
  "hsl": {
    "h": 3.261,
    "s": 43.81,
    "l": 41.176
  },
  "oklch": {
    "l": 0.48655,
    "c": 0.11822,
    "h": 25.7
  },
  "luminance": 0.10562
}

Semantic roles & 50–950 ramp

primary
#97403B
secondary
#77B3B7
accent
#CDD454
background
#FCF7F6
surface
#F8EDEC
border
#D1C8C7
text
#130907
muted
#827B7A

Preview Lab

Preview with #97403B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#97403B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva