#974030#974030

#974030 is a mid, vivid red. Relative luminance 0.105; OKLCH L 48.5% C 0.121 H 32.2°. Best body text is #FFFFFF at 6.79:1 contrast (WCAG AA passes).

Color values

HEX	#974030
RGB	rgb(151, 64, 48)
HSL	hsl(9, 52%, 39%)
HSV	hsv(9, 68%, 59%)
CMYK	cmyk(0%, 57.6%, 68.2%, 40.8%)
CIE-LAB	lab(38.66, 35.39, 27.65)
CIE-LCH	lch(38.66, 44.91, 38.00°)
OKLab	oklab(48.46% 0.1021 0.0644)
OKLCH	oklch(48.46% 0.121 32.2)
XYZ	xyz(15.1308, 10.4614, 4.0182)
Luminance	0.1046 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#974030 #308797

analogous

#973054 #974030 #977430

triadic

#974030 #309740 #403097

tetradic

#974030 #549730 #308797 #743097

square

#974030 #549730 #308797 #743097

split-complementary

#974030 #309774 #305497

monochromatic

#3A1912 #692C21 #974030 #C35641 #D27F70

Accessibility & contrast

On white

6.79

#974030 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.09

#974030 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #974030

6.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##974030	#FFFFFF	#000000	##FFFFFF
##974030	1.00	6.79	3.09	6.79
#FFFFFF	6.79	1.00	21.00	1.00
#000000	3.09	21.00	1.00	21.00
##FFFFFF	6.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#574F2E

Deuteranopia (green-blind)

#6C622E

Tritanopia (blue-blind)

#A62E3C

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #974030;
/* rgb */ color: rgb(151, 64, 48);
/* oklch */ color: oklch(48.5% 0.121 32.2);

Tailwind

colors: {
  custom: {
    50: '#bb7869',
    500: '#974030',
    950: '#000000',
  },
}

SCSS

$custom: #974030;
$custom-light: #bb7869;
$custom-dark: #000000;

JSON

{
  "hex": "#974030",
  "rgb": {
    "r": 151,
    "g": 64,
    "b": 48
  },
  "hsl": {
    "h": 9.32,
    "s": 51.759,
    "l": 39.02
  },
  "oklch": {
    "l": 0.48463,
    "c": 0.12072,
    "h": 32.2
  },
  "luminance": 0.1046
}

Semantic roles & 50–950 ramp

primary

#974030

secondary

#6AADB9

accent

#C5DB4D

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130906

muted

#827B7A

Preview Lab

Preview with #974030

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →