#9739BF#9739BF

#9739BF is a mid, highly saturated purple. Relative luminance 0.133; OKLCH L 53.6% C 0.207 H 313.8°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).

Color values

HEX#9739BF
RGBrgb(151, 57, 191)
HSLhsl(282, 54%, 49%)
HSVhsv(282, 70%, 75%)
CMYKcmyk(20.9%, 70.2%, 0%, 25.1%)
CIE-LABlab(43.16, 59.37, -52.90)
CIE-LCHlch(43.16, 79.52, 318.30°)
OKLaboklab(53.62% 0.1432 -0.1491)
OKLCHoklch(53.62% 0.207 313.8)
XYZxyz(23.6280, 13.2679, 50.5964)
Luminance0.1327 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#9739BF #61BF39
analogous
#5439BF #9739BF #BF39A4
triadic
#9739BF #BF9739 #39BF97
tetradic
#9739BF #BF5439 #61BF39 #39A4BF
square
#9739BF #BF5439 #61BF39 #39A4BF
split-complementary
#9739BF #A4BF39 #39BF54
monochromatic
#4C1D61 #722B90 #9739BF #B064D1 #C893DF

Accessibility & contrast

On white

5.75
#9739BF on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.65
#9739BF on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9739BF
5.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##9739BF#FFFFFF#000000##FFFFFF
##9739BF1.005.753.655.75
#FFFFFF5.751.0021.001.00
#0000003.6521.001.0021.00
##FFFFFF5.751.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0061C3
Deuteranopia (green-blind)
#3068BC
Tritanopia (blue-blind)
#935578
Achromatopsia (no color)
#666666

Design tokens & code

CSS
--color: #9739bf;
/* rgb */ color: rgb(151, 57, 191);
/* oklch */ color: oklch(53.6% 0.207 313.8);
Tailwind
colors: {
  custom: {
    50: '#ba77d3',
    500: '#9739bf',
    950: '#000000',
  },
}
SCSS
$custom: #9739bf;
$custom-light: #ba77d3;
$custom-dark: #000000;
JSON
{
  "hex": "#9739bf",
  "rgb": {
    "r": 151,
    "g": 57,
    "b": 191
  },
  "hsl": {
    "h": 282.09,
    "s": 54.032,
    "l": 48.627
  },
  "oklch": {
    "l": 0.53619,
    "c": 0.20674,
    "h": 313.8
  },
  "luminance": 0.13267
}

Semantic roles & 50–950 ramp

primary
#9739BF
secondary
#9DCA8A
accent
#DD4A76
background
#FBF7FD
surface
#F7EEFA
border
#D0C9D3
text
#120914
muted
#817B83

Preview Lab

Preview with #9739BF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#9739BF Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva