#9739AD#9739AD

#9739AD is a mid, vivid purple. Relative luminance 0.125; OKLCH L 52.4% C 0.190 H 319.5°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).

Color values

HEX	#9739AD
RGB	rgb(151, 57, 173)
HSL	hsl(289, 50%, 45%)
HSV	hsv(289, 67%, 68%)
CMYK	cmyk(12.7%, 67.1%, 0%, 32.2%)
CIE-LAB	lab(42.04, 55.75, -44.12)
CIE-LCH	lch(42.04, 71.10, 321.64°)
OKLab	oklab(52.45% 0.1443 -0.1234)
OKLCH	oklch(52.45% 0.19 319.5)
XYZ	xyz(21.7675, 12.5237, 40.7978)
Luminance	0.1252 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9739AD #4FAD39

analogous

#5D39AD #9739AD #AD3989

triadic

#9739AD #AD9739 #39AD97

tetradic

#9739AD #AD5D39 #4FAD39 #3989AD

square

#9739AD #AD5D39 #4FAD39 #3989AD

split-complementary

#9739AD #89AD39 #39AD5D

monochromatic

#471B51 #6F2A7F #9739AD #B45AC9 #C988D8

Accessibility & contrast

On white

5.99

#9739AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.50

#9739AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9739AD

5.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9739AD	#FFFFFF	#000000	##FFFFFF
##9739AD	1.00	5.99	3.50	5.99
#FFFFFF	5.99	1.00	21.00	1.00
#000000	3.50	21.00	1.00	21.00
##FFFFFF	5.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0F5DB0

Deuteranopia (green-blind)

#4166AA

Tritanopia (blue-blind)

#974E6E

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #9739ad;
/* rgb */ color: rgb(151, 57, 173);
/* oklch */ color: oklch(52.4% 0.190 319.5);

Tailwind

colors: {
  custom: {
    50: '#b977c6',
    500: '#9739ad',
    950: '#000000',
  },
}

SCSS

$custom: #9739ad;
$custom-light: #b977c6;
$custom-dark: #000000;

JSON

{
  "hex": "#9739ad",
  "rgb": {
    "r": 151,
    "g": 57,
    "b": 173
  },
  "hsl": {
    "h": 288.621,
    "s": 50.435,
    "l": 45.098
  },
  "oklch": {
    "l": 0.5245,
    "c": 0.1899,
    "h": 319.5
  },
  "luminance": 0.12523
}

Semantic roles & 50–950 ramp

primary

#9739AD

secondary

#8CC280

accent

#DA4E68

background

#FBF7FC

surface

#F6EDF8

border

#D0C8D1

text

#120913

muted

#817B82

Preview Lab

Preview with #9739AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →