#973968#973968

#973968 is a mid, vivid pink. Relative luminance 0.105; OKLCH L 49.0% C 0.136 H 352.2°. Best body text is #FFFFFF at 6.77:1 contrast (WCAG AA passes).

Color values

HEX#973968
RGBrgb(151, 57, 104)
HSLhsl(330, 45%, 41%)
HSVhsv(330, 62%, 59%)
CMYKcmyk(0%, 62.3%, 31.1%, 40.8%)
CIE-LABlab(38.74, 44.25, -7.15)
CIE-LCHlch(38.74, 44.82, 350.82°)
OKLaboklab(48.97% 0.1346 -0.0184)
OKLCHoklch(48.97% 0.136 352.2)
XYZxyz(16.7251, 10.5068, 14.2412)
Luminance0.1051 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#973968 #399768
analogous
#973997 #973968 #973939
triadic
#973968 #689739 #396897
tetradic
#973968 #979739 #399768 #393997
square
#973968 #979739 #399768 #393997
split-complementary
#973968 #399739 #399797
monochromatic
#3E172B #6B2849 #973968 #BD5087 #CE7DA5

Accessibility & contrast

On white

6.77
#973968 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.10
#973968 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #973968
6.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##973968#FFFFFF#000000##FFFFFF
##9739681.006.773.106.77
#FFFFFF6.771.0021.001.00
#0000003.1021.001.0021.00
##FFFFFF6.771.0021.001.00

Color blindness preview

Protanopia (red-blind)
#465169
Deuteranopia (green-blind)
#606166
Tritanopia (blue-blind)
#A2344C
Achromatopsia (no color)
#5B5B5B

Design tokens & code

CSS
--color: #973968;
/* rgb */ color: rgb(151, 57, 104);
/* oklch */ color: oklch(49.0% 0.136 352.2);
Tailwind
colors: {
  custom: {
    50: '#b97593',
    500: '#973968',
    950: '#000000',
  },
}
SCSS
$custom: #973968;
$custom-light: #b97593;
$custom-dark: #000000;
JSON
{
  "hex": "#973968",
  "rgb": {
    "r": 151,
    "g": 57,
    "b": 104
  },
  "hsl": {
    "h": 330,
    "s": 45.192,
    "l": 40.784
  },
  "oklch": {
    "l": 0.48969,
    "c": 0.13583,
    "h": 352.2
  },
  "luminance": 0.10505
}

Semantic roles & 50–950 ramp

primary
#973968
secondary
#75B796
accent
#D59453
background
#FBF7F9
surface
#F7EDF1
border
#D0C8CB
text
#12090D
muted
#817B7E

Preview Lab

Preview with #973968

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#973968 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva