#973844#973844

#973844 is a mid, vivid red. Relative luminance 0.098; OKLCH L 47.7% C 0.127 H 15.8°. Best body text is #FFFFFF at 7.08:1 contrast (WCAG AA passes).

Color values

HEX	#973844
RGB	rgb(151, 56, 68)
HSL	hsl(352, 46%, 41%)
HSV	hsv(352, 63%, 59%)
CMYK	cmyk(0%, 62.9%, 55%, 40.8%)
CIE-LAB	lab(37.53, 40.79, 13.88)
CIE-LCH	lch(37.53, 43.09, 18.79°)
OKLab	oklab(47.73% 0.1226 0.0347)
OKLCH	oklch(47.73% 0.127 15.8)
XYZ	xyz(15.2213, 9.8269, 6.5630)
Luminance	0.0983 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973844 #38978B

analogous

#973873 #973844 #975B38

triadic

#973844 #449738 #384497

tetradic

#973844 #739738 #38978B #5B3897

square

#973844 #739738 #38978B #5B3897

split-complementary

#973844 #38975B #387397

monochromatic

#3E171C #6A2730 #973844 #BE4F5D #CE7B86

Accessibility & contrast

On white

7.08

#973844 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.97

#973844 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973844

7.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973844	#FFFFFF	#000000	##FFFFFF
##973844	1.00	7.08	2.97	7.08
#FFFFFF	7.08	1.00	21.00	1.00
#000000	2.97	21.00	1.00	21.00
##FFFFFF	7.08	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4C44

Deuteranopia (green-blind)

#676042

Tritanopia (blue-blind)

#A5283D

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #973844;
/* rgb */ color: rgb(151, 56, 68);
/* oklch */ color: oklch(47.7% 0.127 15.8);

Tailwind

colors: {
  custom: {
    50: '#bb7377',
    500: '#973844',
    950: '#000000',
  },
}

SCSS

$custom: #973844;
$custom-light: #bb7377;
$custom-dark: #000000;

JSON

{
  "hex": "#973844",
  "rgb": {
    "r": 151,
    "g": 56,
    "b": 68
  },
  "hsl": {
    "h": 352.421,
    "s": 45.894,
    "l": 40.588
  },
  "oklch": {
    "l": 0.47731,
    "c": 0.12743,
    "h": 15.8
  },
  "luminance": 0.09825
}

Semantic roles & 50–950 ramp

primary

#973844

secondary

#73B7AF

accent

#D6C552

background

#FCF7F7

surface

#F8EDED

border

#D1C8C8

text

#130808

muted

#827B7B

Preview Lab

Preview with #973844

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →