#97374D#97374D

#97374D is a mid, vivid red. Relative luminance 0.098; OKLCH L 47.8% C 0.130 H 9.5°. Best body text is #FFFFFF at 7.07:1 contrast (WCAG AA passes).

Color values

HEX	#97374D
RGB	rgb(151, 55, 77)
HSL	hsl(346, 47%, 40%)
HSV	hsv(346, 64%, 59%)
CMYK	cmyk(0%, 63.6%, 49%, 40.8%)
CIE-LAB	lab(37.57, 42.08, 8.23)
CIE-LCH	lch(37.57, 42.88, 11.06°)
OKLab	oklab(47.83% 0.1278 0.0213)
OKLCH	oklch(47.83% 0.13 9.5)
XYZ	xyz(15.4694, 9.8494, 8.1062)
Luminance	0.0985 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97374D #379781

analogous

#97377D #97374D #975137

triadic

#97374D #4D9737 #374D97

tetradic

#97374D #7D9737 #379781 #513797

square

#97374D #7D9737 #379781 #513797

split-complementary

#97374D #379751 #377D97

monochromatic

#3D161F #6A2736 #97374D #BE4D67 #CF7A8D

Accessibility & contrast

On white

7.07

#97374D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.97

#97374D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #97374D

7.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97374D	#FFFFFF	#000000	##FFFFFF
##97374D	1.00	7.07	2.97	7.07
#FFFFFF	7.07	1.00	21.00	1.00
#000000	2.97	21.00	1.00	21.00
##FFFFFF	7.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C4C4D

Deuteranopia (green-blind)

#65604B

Tritanopia (blue-blind)

#A4293F

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #97374d;
/* rgb */ color: rgb(151, 55, 77);
/* oklch */ color: oklch(47.8% 0.130 9.5);

Tailwind

colors: {
  custom: {
    50: '#ba737e',
    500: '#97374d',
    950: '#000000',
  },
}

SCSS

$custom: #97374d;
$custom-light: #ba737e;
$custom-dark: #000000;

JSON

{
  "hex": "#97374d",
  "rgb": {
    "r": 151,
    "g": 55,
    "b": 77
  },
  "hsl": {
    "h": 346.25,
    "s": 46.602,
    "l": 40.392
  },
  "oklch": {
    "l": 0.47831,
    "c": 0.12952,
    "h": 9.5
  },
  "luminance": 0.09848
}

Semantic roles & 50–950 ramp

primary

#97374D

secondary

#72B8A8

accent

#D6B852

background

#FCF7F7

surface

#F8EDEE

border

#D1C8C9

text

#12080A

muted

#817B7C

Preview Lab

Preview with #97374D

Body copy rendered with the generated semantic roles for this colour.

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