#97374B#97374B

#97374B is a mid, vivid red. Relative luminance 0.098; OKLCH L 47.8% C 0.129 H 10.8°. Best body text is #FFFFFF at 7.09:1 contrast (WCAG AA passes).

Color values

HEX	#97374B
RGB	rgb(151, 55, 75)
HSL	hsl(348, 47%, 40%)
HSV	hsv(348, 64%, 59%)
CMYK	cmyk(0%, 63.6%, 50.3%, 40.8%)
CIE-LAB	lab(37.52, 41.89, 9.43)
CIE-LCH	lch(37.52, 42.94, 12.68°)
OKLab	oklab(47.78% 0.127 0.0242)
OKLCH	oklch(47.78% 0.129 10.8)
XYZ	xyz(15.3999, 9.8216, 7.7400)
Luminance	0.0982 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97374B #379783

analogous

#97377B #97374B #975337

triadic

#97374B #4B9737 #374B97

tetradic

#97374B #7B9737 #379783 #533797

square

#97374B #7B9737 #379783 #533797

split-complementary

#97374B #379753 #377B97

monochromatic

#3D161E #6A2735 #97374B #BE4D65 #CF7A8C

Accessibility & contrast

On white

7.09

#97374B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.96

#97374B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #97374B

7.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97374B	#FFFFFF	#000000	##FFFFFF
##97374B	1.00	7.09	2.96	7.09
#FFFFFF	7.09	1.00	21.00	1.00
#000000	2.96	21.00	1.00	21.00
##FFFFFF	7.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C4C4B

Deuteranopia (green-blind)

#656049

Tritanopia (blue-blind)

#A4283F

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #97374b;
/* rgb */ color: rgb(151, 55, 75);
/* oklch */ color: oklch(47.8% 0.129 10.8);

Tailwind

colors: {
  custom: {
    50: '#ba737d',
    500: '#97374b',
    950: '#000000',
  },
}

SCSS

$custom: #97374b;
$custom-light: #ba737d;
$custom-dark: #000000;

JSON

{
  "hex": "#97374b",
  "rgb": {
    "r": 151,
    "g": 55,
    "b": 75
  },
  "hsl": {
    "h": 347.5,
    "s": 46.602,
    "l": 40.392
  },
  "oklch": {
    "l": 0.47777,
    "c": 0.12924,
    "h": 10.8
  },
  "luminance": 0.0982
}

Semantic roles & 50–950 ramp

primary

#97374B

secondary

#72B8A9

accent

#D6BB52

background

#FCF7F7

surface

#F8EDEE

border

#D1C8C9

text

#120809

muted

#817B7B

Preview Lab

Preview with #97374B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →