#973738#973738

#973738 is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.3% C 0.129 H 22.8°. Best body text is #FFFFFF at 7.19:1 contrast (WCAG AA passes).

Color values

HEX	#973738
RGB	rgb(151, 55, 56)
HSL	hsl(359, 47%, 40%)
HSV	hsv(359, 64%, 59%)
CMYK	cmyk(0%, 63.6%, 62.9%, 40.8%)
CIE-LAB	lab(37.11, 40.32, 20.86)
CIE-LCH	lch(37.11, 45.40, 27.36°)
OKLab	oklab(47.34% 0.1191 0.0502)
OKLCH	oklch(47.34% 0.129 22.8)
XYZ	xyz(14.8439, 9.5992, 4.8118)
Luminance	0.0960 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973738 #379796

analogous

#973768 #973738 #976637

triadic

#973738 #389737 #373897

tetradic

#973738 #689737 #379796 #663797

square

#973738 #689737 #379796 #663797

split-complementary

#973738 #379766 #376897

monochromatic

#3D1617 #6A2727 #973738 #BE4D4E #CF7A7B

Accessibility & contrast

On white

7.19

#973738 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.92

#973738 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973738

7.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973738	#FFFFFF	#000000	##FFFFFF
##973738	1.00	7.19	2.92	7.19
#FFFFFF	7.19	1.00	21.00	1.00
#000000	2.92	21.00	1.00	21.00
##FFFFFF	7.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504A37

Deuteranopia (green-blind)

#685F36

Tritanopia (blue-blind)

#A52338

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #973738;
/* rgb */ color: rgb(151, 55, 56);
/* oklch */ color: oklch(47.3% 0.129 22.8);

Tailwind

colors: {
  custom: {
    50: '#bb726e',
    500: '#973738',
    950: '#000000',
  },
}

SCSS

$custom: #973738;
$custom-light: #bb726e;
$custom-dark: #000000;

JSON

{
  "hex": "#973738",
  "rgb": {
    "r": 151,
    "g": 55,
    "b": 56
  },
  "hsl": {
    "h": 359.375,
    "s": 46.602,
    "l": 40.392
  },
  "oklch": {
    "l": 0.4734,
    "c": 0.12926,
    "h": 22.8
  },
  "luminance": 0.09597
}

Semantic roles & 50–950 ramp

primary

#973738

secondary

#72B8B7

accent

#D6D552

background

#FCF7F6

surface

#F8EDEC

border

#D1C8C7

text

#130807

muted

#827B7A

Preview Lab

Preview with #973738

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →