#973735#973735

#973735 is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.3% C 0.130 H 24.6°. Best body text is #FFFFFF at 7.21:1 contrast (WCAG AA passes).

Color values

HEX	#973735
RGB	rgb(151, 55, 53)
HSL	hsl(1, 48%, 40%)
HSV	hsv(1, 65%, 59%)
CMYK	cmyk(0%, 63.6%, 64.9%, 40.8%)
CIE-LAB	lab(37.06, 40.12, 22.66)
CIE-LCH	lch(37.06, 46.08, 29.46°)
OKLab	oklab(47.28% 0.1179 0.054)
OKLCH	oklch(47.28% 0.13 24.6)
XYZ	xyz(14.7727, 9.5707, 4.4369)
Luminance	0.0957 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973735 #359597

analogous

#973564 #973735 #976835

triadic

#973735 #359737 #373597

tetradic

#973735 #649735 #359597 #683597

square

#973735 #649735 #359597 #683597

split-complementary

#973735 #359768 #356497

monochromatic

#3C1615 #6A2625 #973735 #BF4C4A #CF7977

Accessibility & contrast

On white

7.21

#973735 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.91

#973735 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973735

7.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973735	#FFFFFF	#000000	##FFFFFF
##973735	1.00	7.21	2.91	7.21
#FFFFFF	7.21	1.00	21.00	1.00
#000000	2.91	21.00	1.00	21.00
##FFFFFF	7.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504A34

Deuteranopia (green-blind)

#685F32

Tritanopia (blue-blind)

#A62337

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #973735;
/* rgb */ color: rgb(151, 55, 53);
/* oklch */ color: oklch(47.3% 0.130 24.6);

Tailwind

colors: {
  custom: {
    50: '#bc726c',
    500: '#973735',
    950: '#000000',
  },
}

SCSS

$custom: #973735;
$custom-light: #bc726c;
$custom-dark: #000000;

JSON

{
  "hex": "#973735",
  "rgb": {
    "r": 151,
    "g": 55,
    "b": 53
  },
  "hsl": {
    "h": 1.224,
    "s": 48.039,
    "l": 40
  },
  "oklch": {
    "l": 0.47283,
    "c": 0.12966,
    "h": 24.6
  },
  "luminance": 0.09569
}

Semantic roles & 50–950 ramp

primary

#973735

secondary

#70B6B8

accent

#D5D850

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130807

muted

#827B7A

Preview Lab

Preview with #973735

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →