#973734#973734

#973734 is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.3% C 0.130 H 25.2°. Best body text is #FFFFFF at 7.21:1 contrast (WCAG AA passes).

Color values

HEX	#973734
RGB	rgb(151, 55, 52)
HSL	hsl(2, 49%, 40%)
HSV	hsv(2, 66%, 59%)
CMYK	cmyk(0%, 63.6%, 65.6%, 40.8%)
CIE-LAB	lab(37.04, 40.05, 23.26)
CIE-LCH	lch(37.04, 46.32, 30.14°)
OKLab	oklab(47.27% 0.1175 0.0552)
OKLCH	oklch(47.27% 0.13 25.2)
XYZ	xyz(14.7500, 9.5616, 4.3170)
Luminance	0.0956 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973734 #349497

analogous

#973463 #973734 #976834

triadic

#973734 #349737 #373497

tetradic

#973734 #639734 #349497 #683497

square

#973734 #639734 #349497 #683497

split-complementary

#973734 #349768 #346397

monochromatic

#3C1615 #692624 #973734 #C04C48 #D07876

Accessibility & contrast

On white

7.21

#973734 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.91

#973734 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973734

7.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973734	#FFFFFF	#000000	##FFFFFF
##973734	1.00	7.21	2.91	7.21
#FFFFFF	7.21	1.00	21.00	1.00
#000000	2.91	21.00	1.00	21.00
##FFFFFF	7.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504A33

Deuteranopia (green-blind)

#685F31

Tritanopia (blue-blind)

#A62237

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #973734;
/* rgb */ color: rgb(151, 55, 52);
/* oklch */ color: oklch(47.3% 0.130 25.2);

Tailwind

colors: {
  custom: {
    50: '#bc726b',
    500: '#973734',
    950: '#000000',
  },
}

SCSS

$custom: #973734;
$custom-light: #bc726b;
$custom-dark: #000000;

JSON

{
  "hex": "#973734",
  "rgb": {
    "r": 151,
    "g": 55,
    "b": 52
  },
  "hsl": {
    "h": 1.818,
    "s": 48.768,
    "l": 39.804
  },
  "oklch": {
    "l": 0.47265,
    "c": 0.12981,
    "h": 25.2
  },
  "luminance": 0.0956
}

Semantic roles & 50–950 ramp

primary

#973734

secondary

#6FB6B8

accent

#D4D84F

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130806

muted

#827B7A

Preview Lab

Preview with #973734

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →