#973637#973637

#973637 is a mid, vivid red. Relative luminance 0.095; OKLCH L 47.2% C 0.131 H 23.0°. Best body text is #FFFFFF at 7.24:1 contrast (WCAG AA passes).

Color values

HEX	#973637
RGB	rgb(151, 54, 55)
HSL	hsl(359, 47%, 40%)
HSV	hsv(359, 64%, 59%)
CMYK	cmyk(0%, 64.2%, 63.6%, 40.8%)
CIE-LAB	lab(36.92, 40.72, 21.24)
CIE-LCH	lch(36.92, 45.93, 27.55°)
OKLab	oklab(47.19% 0.1202 0.051)
OKLCH	oklch(47.19% 0.131 23)
XYZ	xyz(14.7727, 9.4955, 4.6686)
Luminance	0.0949 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973637 #369796

analogous

#973668 #973637 #976536

triadic

#973637 #379736 #363797

tetradic

#973637 #689736 #369796 #653697

square

#973637 #689736 #369796 #653697

split-complementary

#973637 #369765 #366897

monochromatic

#3D1616 #6A2627 #973637 #BF4B4D #CF7879

Accessibility & contrast

On white

7.24

#973637 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.90

#973637 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973637

7.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973637	#FFFFFF	#000000	##FFFFFF
##973637	1.00	7.24	2.90	7.24
#FFFFFF	7.24	1.00	21.00	1.00
#000000	2.90	21.00	1.00	21.00
##FFFFFF	7.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F4A36

Deuteranopia (green-blind)

#675F34

Tritanopia (blue-blind)

#A62237

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #973637;
/* rgb */ color: rgb(151, 54, 55);
/* oklch */ color: oklch(47.2% 0.131 23.0);

Tailwind

colors: {
  custom: {
    50: '#bb726d',
    500: '#973637',
    950: '#000000',
  },
}

SCSS

$custom: #973637;
$custom-light: #bb726d;
$custom-dark: #000000;

JSON

{
  "hex": "#973637",
  "rgb": {
    "r": 151,
    "g": 54,
    "b": 55
  },
  "hsl": {
    "h": 359.381,
    "s": 47.317,
    "l": 40.196
  },
  "oklch": {
    "l": 0.4719,
    "c": 0.13053,
    "h": 23
  },
  "luminance": 0.09493
}

Semantic roles & 50–950 ramp

primary

#973637

secondary

#71B8B7

accent

#D7D651

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130807

muted

#827B7A

Preview Lab

Preview with #973637

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →