#973549#973549
#973549 is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.5% C 0.132 H 11.4°. Best body text is #FFFFFF at 7.19:1 contrast (WCAG AA passes).
Color values
| HEX | #973549 |
|---|---|
| RGB | rgb(151, 53, 73) |
| HSL | hsl(348, 48%, 40%) |
| HSV | hsv(348, 65%, 59%) |
| CMYK | cmyk(0%, 64.9%, 51.7%, 40.8%) |
| CIE-LAB | lab(37.13, 42.62, 10.15) |
| CIE-LCH | lch(37.13, 43.81, 13.40°) |
| OKLab | oklab(47.47% 0.1291 0.0259) |
| OKLCH | oklch(47.47% 0.132 11.4) |
| XYZ | xyz(15.2394, 9.6085, 7.3542) |
| Luminance | 0.0961 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Maroon
#A24857
ΔE00 5.15
Light Burgundy
#A8415B
ΔE00 5.20
Cranberry
#9E003A
ΔE00 5.82
Raspberry (survey)
#B00149
ΔE00 6.10
Purplish Red
#B0054B
ΔE00 6.11
Rouge
#AB1239
ΔE00 6.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#973549 #359783
analogous
#97357A #973549 #975235
triadic
#973549 #499735 #354997
tetradic
#973549 #7A9735 #359783 #523597
square
#973549 #7A9735 #359783 #523597
split-complementary
#973549 #359752 #357A97
monochromatic
#3C151D #6A2533 #973549 #BF4A62 #CF7789
Accessibility & contrast
On white
7.19
#973549 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.92
#973549 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #973549
7.19:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##973549 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##973549 | 1.00 | 7.19 | 2.92 | 7.19 |
| #FFFFFF | 7.19 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.92 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.19 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B4B49
Deuteranopia (green-blind)
#655F47
Tritanopia (blue-blind)
#A5253D
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #973549; /* rgb */ color: rgb(151, 53, 73); /* oklch */ color: oklch(47.5% 0.132 11.4);
Tailwind
colors: {
custom: {
50: '#ba727b',
500: '#973549',
950: '#000000',
},
}SCSS
$custom: #973549; $custom-light: #ba727b; $custom-dark: #000000;
JSON
{
"hex": "#973549",
"rgb": {
"r": 151,
"g": 53,
"b": 73
},
"hsl": {
"h": 347.755,
"s": 48.039,
"l": 40
},
"oklch": {
"l": 0.4747,
"c": 0.13164,
"h": 11.4
},
"luminance": 0.09607
}Semantic roles & 50–950 ramp
primary
#973549
secondary
#70B8A9
accent
#D8BC50
background
#FCF7F7
surface
#F8EDED
border
#D1C8C8
text
#120809
muted
#817B7B