#973548#973548

#973548 is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.4% C 0.132 H 12.0°. Best body text is #FFFFFF at 7.20:1 contrast (WCAG AA passes).

Color values

HEX	#973548
RGB	rgb(151, 53, 72)
HSL	hsl(348, 48%, 40%)
HSV	hsv(348, 65%, 59%)
CMYK	cmyk(0%, 64.9%, 52.3%, 40.8%)
CIE-LAB	lab(37.11, 42.53, 10.76)
CIE-LCH	lch(37.11, 43.87, 14.19°)
OKLab	oklab(47.44% 0.1286 0.0274)
OKLCH	oklch(47.44% 0.132 12)
XYZ	xyz(15.2066, 9.5953, 7.1809)
Luminance	0.0959 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973548 #359784

analogous

#973579 #973548 #975335

triadic

#973548 #489735 #354897

tetradic

#973548 #799735 #359784 #533597

square

#973548 #799735 #359784 #533597

split-complementary

#973548 #359753 #357997

monochromatic

#3C151D #6A2532 #973548 #BF4A61 #CF7788

Accessibility & contrast

On white

7.20

#973548 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.92

#973548 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973548

7.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973548	#FFFFFF	#000000	##FFFFFF
##973548	1.00	7.20	2.92	7.20
#FFFFFF	7.20	1.00	21.00	1.00
#000000	2.92	21.00	1.00	21.00
##FFFFFF	7.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C4B48

Deuteranopia (green-blind)

#655F46

Tritanopia (blue-blind)

#A5253C

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #973548;
/* rgb */ color: rgb(151, 53, 72);
/* oklch */ color: oklch(47.4% 0.132 12.0);

Tailwind

colors: {
  custom: {
    50: '#ba727a',
    500: '#973548',
    950: '#000000',
  },
}

SCSS

$custom: #973548;
$custom-light: #ba727a;
$custom-dark: #000000;

JSON

{
  "hex": "#973548",
  "rgb": {
    "r": 151,
    "g": 53,
    "b": 72
  },
  "hsl": {
    "h": 348.367,
    "s": 48.039,
    "l": 40
  },
  "oklch": {
    "l": 0.47444,
    "c": 0.13153,
    "h": 12
  },
  "luminance": 0.09593
}

Semantic roles & 50–950 ramp

primary

#973548

secondary

#70B8AA

accent

#D8BD50

background

#FCF7F7

surface

#F8EDED

border

#D1C8C8

text

#120809

muted

#817B7B

Preview Lab

Preview with #973548

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →