#973539#973539
#973539 is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.1% C 0.131 H 21.4°. Best body text is #FFFFFF at 7.28:1 contrast (WCAG AA passes).
Color values
| HEX | #973539 |
|---|---|
| RGB | rgb(151, 53, 57) |
| HSL | hsl(358, 48%, 40%) |
| HSV | hsv(358, 65%, 59%) |
| CMYK | cmyk(0%, 64.9%, 62.3%, 40.8%) |
| CIE-LAB | lab(36.79, 41.32, 19.82) |
| CIE-LCH | lch(36.79, 45.83, 25.62°) |
| OKLab | oklab(47.1% 0.1225 0.0479) |
| OKLCH | oklch(47.1% 0.131 21.4) |
| XYZ | xyz(14.7755, 9.4229, 4.9109) |
| Luminance | 0.0942 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brown
#A52A2A
ΔE00 5.00
Rouge
#AB1239
ΔE00 5.82
Light Maroon
#A24857
ΔE00 7.81
Cranberry
#9E003A
ΔE00 7.84
Rose Red
#BE013C
ΔE00 7.89
Firebrick
#B22222
ΔE00 7.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#973539 #359793
analogous
#97356A #973539 #976235
triadic
#973539 #399735 #353997
tetradic
#973539 #6A9735 #359793 #623597
square
#973539 #6A9735 #359793 #623597
split-complementary
#973539 #359762 #356A97
monochromatic
#3C1517 #6A2528 #973539 #BF4A4F #CF777B
Accessibility & contrast
On white
7.28
#973539 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.88
#973539 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #973539
7.28:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##973539 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##973539 | 1.00 | 7.28 | 2.88 | 7.28 |
| #FFFFFF | 7.28 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.28 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4E4938
Deuteranopia (green-blind)
#675E36
Tritanopia (blue-blind)
#A52137
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #973539; /* rgb */ color: rgb(151, 53, 57); /* oklch */ color: oklch(47.1% 0.131 21.4);
Tailwind
colors: {
custom: {
50: '#bb716f',
500: '#973539',
950: '#000000',
},
}SCSS
$custom: #973539; $custom-light: #bb716f; $custom-dark: #000000;
JSON
{
"hex": "#973539",
"rgb": {
"r": 151,
"g": 53,
"b": 57
},
"hsl": {
"h": 357.551,
"s": 48.039,
"l": 40
},
"oklch": {
"l": 0.471,
"c": 0.13149,
"h": 21.4
},
"luminance": 0.09421
}Semantic roles & 50–950 ramp
primary
#973539
secondary
#70B8B5
accent
#D8D250
background
#FCF7F6
surface
#F8EDEC
border
#D1C8C7
text
#130807
muted
#827B7A