#973534#973534

#973534 is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.0% C 0.132 H 24.2°. Best body text is #FFFFFF at 7.31:1 contrast (WCAG AA passes).

Color values

HEX#973534
RGBrgb(151, 53, 52)
HSLhsl(1, 49%, 40%)
HSVhsv(1, 66%, 59%)
CMYKcmyk(0%, 64.9%, 65.6%, 40.8%)
CIE-LABlab(36.70, 40.98, 22.82)
CIE-LCHlch(36.70, 46.91, 29.11°)
OKLaboklab(47.01% 0.1204 0.0542)
OKLCHoklch(47.01% 0.132 24.2)
XYZxyz(14.6569, 9.3754, 4.2860)
Luminance0.0937 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#973534 #349697
analogous
#973465 #973534 #976734
triadic
#973534 #349735 #353497
tetradic
#973534 #659734 #349697 #673497
square
#973534 #659734 #349697 #673497
split-complementary
#973534 #349767 #346597
monochromatic
#3C1515 #692524 #973534 #C04948 #D07776

Accessibility & contrast

On white

7.31
#973534 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.87
#973534 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973534
7.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##973534#FFFFFF#000000##FFFFFF
##9735341.007.312.877.31
#FFFFFF7.311.0021.001.00
#0000002.8721.001.0021.00
##FFFFFF7.311.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4F4933
Deuteranopia (green-blind)
#675E31
Tritanopia (blue-blind)
#A61F36
Achromatopsia (no color)
#565656

Design tokens & code

CSS
--color: #973534;
/* rgb */ color: rgb(151, 53, 52);
/* oklch */ color: oklch(47.0% 0.132 24.2);
Tailwind
colors: {
  custom: {
    50: '#bc716b',
    500: '#973534',
    950: '#000000',
  },
}
SCSS
$custom: #973534;
$custom-light: #bc716b;
$custom-dark: #000000;
JSON
{
  "hex": "#973534",
  "rgb": {
    "r": 151,
    "g": 53,
    "b": 52
  },
  "hsl": {
    "h": 0.606,
    "s": 48.768,
    "l": 39.804
  },
  "oklch": {
    "l": 0.47005,
    "c": 0.13206,
    "h": 24.2
  },
  "luminance": 0.09373
}

Semantic roles & 50–950 ramp

primary
#973534
secondary
#6FB7B8
accent
#D7D84F
background
#FCF7F6
surface
#F8EDEB
border
#D1C8C6
text
#130806
muted
#827B7A

Preview Lab

Preview with #973534

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#973534 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva