#97348C#97348C

#97348C is a mid, vivid purple. Relative luminance 0.109; OKLCH L 50.0% C 0.168 H 332.5°. Best body text is #FFFFFF at 6.59:1 contrast (WCAG AA passes).

Color values

HEX	#97348C
RGB	rgb(151, 52, 140)
HSL	hsl(307, 49%, 40%)
HSV	hsv(307, 66%, 59%)
CMYK	cmyk(0%, 65.6%, 7.3%, 40.8%)
CIE-LAB	lab(39.46, 51.87, -28.34)
CIE-LCH	lch(39.46, 59.11, 331.35°)
OKLab	oklab(50% 0.1489 -0.0776)
OKLCH	oklch(50% 0.168 332.5)
XYZ	xyz(18.7241, 10.9302, 25.9294)
Luminance	0.1093 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97348C #34973F

analogous

#713497 #97348C #97345A

triadic

#97348C #8C9734 #348C97

tetradic

#97348C #977134 #34973F #345A97

square

#97348C #977134 #34973F #345A97

split-complementary

#97348C #5A9734 #349771

monochromatic

#3C1538 #692462 #97348C #C048B3 #D076C6

Accessibility & contrast

On white

6.59

#97348C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.19

#97348C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #97348C

6.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97348C	#FFFFFF	#000000	##FFFFFF
##97348C	1.00	6.59	3.19	6.59
#FFFFFF	6.59	1.00	21.00	1.00
#000000	3.19	21.00	1.00	21.00
##FFFFFF	6.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#30548F

Deuteranopia (green-blind)

#526289

Tritanopia (blue-blind)

#9D3D5B

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #97348c;
/* rgb */ color: rgb(151, 52, 140);
/* oklch */ color: oklch(50.0% 0.168 332.5);

Tailwind

colors: {
  custom: {
    50: '#b973ae',
    500: '#97348c',
    950: '#000000',
  },
}

SCSS

$custom: #97348c;
$custom-light: #b973ae;
$custom-dark: #000000;

JSON

{
  "hex": "#97348c",
  "rgb": {
    "r": 151,
    "g": 52,
    "b": 140
  },
  "hsl": {
    "h": 306.667,
    "s": 48.768,
    "l": 39.804
  },
  "oklch": {
    "l": 0.50002,
    "c": 0.16794,
    "h": 332.5
  },
  "luminance": 0.10929
}

Semantic roles & 50–950 ramp

primary

#97348C

secondary

#6FB877

accent

#D85F4F

background

#FBF7FA

surface

#F6EDF4

border

#D0C8CE

text

#120810

muted

#817B7F

Preview Lab

Preview with #97348C

Body copy rendered with the generated semantic roles for this colour.

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