#973474#973474

#973474 is a mid, vivid pink. Relative luminance 0.103; OKLCH L 48.8% C 0.150 H 344.4°. Best body text is #FFFFFF at 6.86:1 contrast (WCAG AA passes).

Color values

HEX#973474
RGBrgb(151, 52, 116)
HSLhsl(321, 49%, 40%)
HSVhsv(321, 66%, 59%)
CMYKcmyk(0%, 65.6%, 23.2%, 40.8%)
CIE-LABlab(38.37, 48.14, -15.21)
CIE-LCHlch(38.37, 50.49, 342.47°)
OKLaboklab(48.85% 0.1448 -0.0405)
OKLCHoklch(48.85% 0.15 344.4)
XYZxyz(17.1434, 10.2979, 17.6044)
Luminance0.1030 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#973474 #349757
analogous
#883497 #973474 #973443
triadic
#973474 #749734 #347497
tetradic
#973474 #978834 #349757 #344397
square
#973474 #978834 #349757 #344397
split-complementary
#973474 #439734 #349788
monochromatic
#3C152E #692451 #973474 #C04896 #D076B0

Accessibility & contrast

On white

6.86
#973474 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.06
#973474 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #973474
6.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##973474#FFFFFF#000000##FFFFFF
##9734741.006.863.066.86
#FFFFFF6.861.0021.001.00
#0000003.0621.001.0021.00
##FFFFFF6.861.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3E5076
Deuteranopia (green-blind)
#5A6072
Tritanopia (blue-blind)
#A1334F
Achromatopsia (no color)
#5A5A5A

Design tokens & code

CSS
--color: #973474;
/* rgb */ color: rgb(151, 52, 116);
/* oklch */ color: oklch(48.8% 0.150 344.4);
Tailwind
colors: {
  custom: {
    50: '#b9729c',
    500: '#973474',
    950: '#000000',
  },
}
SCSS
$custom: #973474;
$custom-light: #b9729c;
$custom-dark: #000000;
JSON
{
  "hex": "#973474",
  "rgb": {
    "r": 151,
    "g": 52,
    "b": 116
  },
  "hsl": {
    "h": 321.212,
    "s": 48.768,
    "l": 39.804
  },
  "oklch": {
    "l": 0.48849,
    "c": 0.15032,
    "h": 344.4
  },
  "luminance": 0.10296
}

Semantic roles & 50–950 ramp

primary
#973474
secondary
#6FB889
accent
#D8804F
background
#FBF7F9
surface
#F7EDF2
border
#D0C8CC
text
#12080E
muted
#817B7E

Preview Lab

Preview with #973474

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#973474 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva