#97344D#97344D

#97344D is a mid, vivid pink. Relative luminance 0.096; OKLCH L 47.5% C 0.134 H 8.4°. Best body text is #FFFFFF at 7.21:1 contrast (WCAG AA passes).

Color values

HEX	#97344D
RGB	rgb(151, 52, 77)
HSL	hsl(345, 49%, 40%)
HSV	hsv(345, 66%, 59%)
CMYK	cmyk(0%, 65.6%, 49%, 40.8%)
CIE-LAB	lab(37.06, 43.45, 7.51)
CIE-LCH	lch(37.06, 44.09, 9.81°)
OKLab	oklab(47.45% 0.1321 0.0195)
OKLCH	oklch(47.45% 0.134 8.4)
XYZ	xyz(15.3312, 9.5730, 8.0602)
Luminance	0.0957 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97344D #34977E

analogous

#97347F #97344D #974C34

triadic

#97344D #4D9734 #344D97

tetradic

#97344D #7F9734 #34977E #4C3497

square

#97344D #7F9734 #34977E #4C3497

split-complementary

#97344D #34974C #347F97

monochromatic

#3C151F #692436 #97344D #C04866 #D0768C

Accessibility & contrast

On white

7.21

#97344D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.91

#97344D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #97344D

7.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97344D	#FFFFFF	#000000	##FFFFFF
##97344D	1.00	7.21	2.91	7.21
#FFFFFF	7.21	1.00	21.00	1.00
#000000	2.91	21.00	1.00	21.00
##FFFFFF	7.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A4B4E

Deuteranopia (green-blind)

#645F4B

Tritanopia (blue-blind)

#A4253E

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #97344d;
/* rgb */ color: rgb(151, 52, 77);
/* oklch */ color: oklch(47.5% 0.134 8.4);

Tailwind

colors: {
  custom: {
    50: '#ba717e',
    500: '#97344d',
    950: '#000000',
  },
}

SCSS

$custom: #97344d;
$custom-light: #ba717e;
$custom-dark: #000000;

JSON

{
  "hex": "#97344d",
  "rgb": {
    "r": 151,
    "g": 52,
    "b": 77
  },
  "hsl": {
    "h": 344.848,
    "s": 48.768,
    "l": 39.804
  },
  "oklch": {
    "l": 0.47454,
    "c": 0.13352,
    "h": 8.4
  },
  "luminance": 0.09571
}

Semantic roles & 50–950 ramp

primary

#97344D

secondary

#6FB8A6

accent

#D8B64F

background

#FCF7F7

surface

#F8EDEE

border

#D1C8C9

text

#12080A

muted

#817B7C

Preview Lab

Preview with #97344D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →