#973447#973447

#973447 is a mid, vivid red. Relative luminance 0.095; OKLCH L 47.3% C 0.133 H 12.3°. Best body text is #FFFFFF at 7.25:1 contrast (WCAG AA passes).

Color values

HEX	#973447
RGB	rgb(151, 52, 71)
HSL	hsl(348, 49%, 40%)
HSV	hsv(348, 66%, 59%)
CMYK	cmyk(0%, 65.6%, 53%, 40.8%)
CIE-LAB	lab(36.92, 42.89, 11.13)
CIE-LCH	lch(36.92, 44.31, 14.55°)
OKLab	oklab(47.29% 0.1297 0.0282)
OKLCH	oklch(47.29% 0.133 12.3)
XYZ	xyz(15.1291, 9.4922, 6.9955)
Luminance	0.0949 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973447 #349784

analogous

#973478 #973447 #975334

triadic

#973447 #479734 #344797

tetradic

#973447 #789734 #349784 #533497

square

#973447 #789734 #349784 #533497

split-complementary

#973447 #349753 #347897

monochromatic

#3C151C #692432 #973447 #C0485F #D07687

Accessibility & contrast

On white

7.25

#973447 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.90

#973447 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973447

7.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973447	#FFFFFF	#000000	##FFFFFF
##973447	1.00	7.25	2.90	7.25
#FFFFFF	7.25	1.00	21.00	1.00
#000000	2.90	21.00	1.00	21.00
##FFFFFF	7.25	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B4A47

Deuteranopia (green-blind)

#655E45

Tritanopia (blue-blind)

#A5233B

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #973447;
/* rgb */ color: rgb(151, 52, 71);
/* oklch */ color: oklch(47.3% 0.133 12.3);

Tailwind

colors: {
  custom: {
    50: '#bb717a',
    500: '#973447',
    950: '#000000',
  },
}

SCSS

$custom: #973447;
$custom-light: #bb717a;
$custom-dark: #000000;

JSON

{
  "hex": "#973447",
  "rgb": {
    "r": 151,
    "g": 52,
    "b": 71
  },
  "hsl": {
    "h": 348.485,
    "s": 48.768,
    "l": 39.804
  },
  "oklch": {
    "l": 0.47293,
    "c": 0.13271,
    "h": 12.3
  },
  "luminance": 0.0949
}

Semantic roles & 50–950 ramp

primary

#973447

secondary

#6FB8AA

accent

#D8BE4F

background

#FCF7F7

surface

#F8EDED

border

#D1C8C8

text

#130809

muted

#827B7B

Preview Lab

Preview with #973447

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →